Ambient Group Rebrands under QMS Banner
AUCKLAND – 31 August 2015 – QMS Media Limited, the parent company of Ambient Group, is pleased to announce the
rebranding of Ambient Group to QMS NZ.
QMS Media Limited is a publicly listed company on the Australian Stock Exchange (ASX: QMS), and is a leading outdoor
media company specialising in premium landmark digital and static billboards and street furniture in Australia, and
billboards and transit media in Indonesia. QMS is the fastest growing outdoor media company in Australia and the Asia
Pacific region.
Effective immediately, Ambient Group will operate its media offerings across outdoor, ambient, and experiential and PR
as QMS NZ. This will enable QMS NZ to deliver premium digital and static outdoor advertising, retail advertising, and
ambient advertising as it works with clients to provide the most effective outdoor solutions that engage with their
target audiences.
Barclay Nettlefold, QMS CEO, says he is excited by the opportunities for outdoor media in New Zealand. “We have a great
team in New Zealand led by Chris Monaghan as CEO. We are committed to growing our presence in the New Zealand market
particularly through an expanded inventory of digital outdoor assets. We expect the demand for digital to power the
out-of-home advertising market in New Zealand as it has in Australia.
“Chris leads a committed and experienced team that we will complement with executive support from Australia as well as
new local hires. We are delighted with the recent appointment by Auckland Transport of QMS NZ as its media partner, and
look forward to serving Auckland Transport in developing the market leading out-of-home offering in New Zealand.”
Chris Monaghan, QMS NZ CEO said “Our partnership with QMS is a clear way forward to become an outdoor force in the New
Zealand market. We are now able to leverage the expertise of the fastest growing outdoor company in Australasia, and
provide world class digital advertising expertise and technology options to agencies and clients.
“We look forward to working closely with all our stakeholders on a continuing journey, during which we expect to see
out-of-home’s share of total advertising increase as it has in key markets around the world.”
– ENDS –