INDEPENDENT NEWS

Suzanne Hansen joins Aamplify

Published: Tue 21 Jul 2015 10:55 AM
Suzanne Hansen joins Aamplify
AUCKLAND, 21 July 2015 – Aamplify today announced the appointment of Suzanne Hansen as Client Partner. Hansen joins Aamplify from Cisco, Australia and New Zealand, where she served as Chief Marketing Officer for the region. Joining Aamplify in Auckland as Client Partner, Hansen will focus on business development, go-to-market strategies and new business models.
“We are so very pleased to have Suzanne join us,” said Samuel Williams, Managing Partner, Aamplify. “Suzanne has the expertise, energy and passion to build on Aamplify’s growing success and expand our reach. With her unique blend of innovation and pragmatism earned in leadership roles across ANZ, Suzanne will be creating new marketing strategies and outcomes for our partners.”
Suzanne is a senior marketing professional with an extensive track record for driving business outcomes with marketing investment. Most recently she served as CMO, for Cisco in Australia and New Zealand, where she remotely led a team of 27 and served as a senior leader in both the ANZ and APJC business.
“I am excited to be part of writing the next chapter of Aamplify’s success. Creating Magnetic Demand is not only a mission, but an organising principle for how to approach marketing solutions in the 21st century,” said Hansen.
With 34 years in the United States, Australia and New Zealand markets, Suzanne has been a leader in a broad range of companies, from very small New Zealand startups to major multinationals. She excels at creating marketing strategies that drive impact and that integrate all activities in the funnel: from awareness through preference to the creation of revenue. Suzanne puts the customer journey at the centre of every strategy and plan.
Aamplify is a marketing professional services firm instilling story-based brand (re)-invention to generate magnetic demand for products, services and/or organisations. With offices in Australia, New Zealand and the United States, the people at Aamplify delight in utilising left-brain technology in combination with right-brain creativity to help partners build brand equity. Focusing on the ROI of social engagement, Aamplify provides the expertise and outsource capability to deliver marketing results that improve the bottom line.
ENDS

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