NZ Online Retail Sales: Monthly update for March 2015
Key points
• Total online retail spending in March was up 11% compared to March 2014 levels.
• Online purchases at domestic merchants in March were up 7% on the spending levels a year earlier, which is slightly
ahead of the growth in spending at physical stores (approx. 5%, based on electronic card transactions).
• Spending at international sites was very strong in the month of March - up 18% on the level we saw in March last year.
• Online spending at international merchants for the March quarter was up $40m on the same 3 months last year. 60% of
that increase was driven by 5 categories: Clothing; Computers and peripherals; Electrical and electronic goods; “Other”
specialised food (incl. supplements); and Entertainment media.
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