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A big step forward for the New Zealand wine industry

Published: Tue 31 Mar 2015 03:40 PM
Implementation of Act is a big step forward for the New Zealand wine industry
New Zealand Winegrowers warmly welcomes the announcement that Government will implement the Geographical Indications Registration Act.
Geographical indications identify wines as originating in a region or locality says Philip Gregan, CEO, New Zealand Winegrowers. The Act will set up a registration system for wine geographical indications, similar to the trademark registration system.
“It will equip the wine industry with the tools to protect its premium brands from misappropriation or misuse, as well as help secure market access in some regions. It’s a big step forward for the industry” said Mr Gregan.
Wine exports stand at $1.37 billion to the year January 2015, up 9%, propelling wine to New Zealand’s 6th biggest export good.
-ENDS-

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