Fox to Helm New NZME. Creative Hub
11 February 2015 - NZME. has promoted Tracey Fox into a new role leading a centralised group creative team. Fox has been
General Manager Marketing NZME. Radio for the past two years, overseeing marketing of all their radio brands through a
time of major transformation.
The new NZME. Group Creative team will be responsible for both consumer and trade creative for all NZME. brands plus
client advertising across all platforms.
“I’ve loved my time as head of marketing but am very excited to be heading back into the ‘creative side. We’re bringing
together an exceptionally talented bunch of creative types - art directors, designers and copywriters from various parts
of the business to form this new creative hub. We will be working on anything and everything from print, radio, digital,
video, events and activation – it’s a fantastic brief.”
Fox has spent 15 years in a creative leadership role at TBWA\Tequila in London, Singapore and New Zealand and has picked
up numerous creative awards. She moved to the client side to establish the SKYCITY internal studio before joining ‘TRN’
(now NZME. Radio) in January 2013. Fox began her role 8 December 2014 and NZME. Radio’s Bek Walls was appointed
internally to replace Fox as General Manager Marketing NZME. Radio.
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