Alt Group Picks up Two Coveted iF Design Awards
Auckland-based design company, Alt Group, has swung into the 2015 awards season picking up two iF Design Awards,
presented by the iF International Design Forum in Hamburg, Germany.
For more than 60 years the iF Design Award has been recognised as one of the most influential awards in the global
design industry, with this year’s judging panel assessing more than 5,000 entries from 53 countries.
Alt Group won their awards for the design of Cardboard Cathedral, a book documenting the construction of award winning Japanese architect, Shigeru Ban’s design for a cathedral
constructed of his signature cardboard tubes, and for their Kitchen Tools website designed for Fisher and Paykel.
Cardboard Cathedral won an iF Design Award in the Communication category for magazines, press and publishing. The book records the
construction of the landmark Christchurch Cathedral in three sections: the first consisting of a written essay on the
concept of the building; the second a photographic essay documenting the building’s unique construction, printed on
kraft paper with overprinted layers of white and black, with colour plates revealing the cathedral’s final form.
The Kitchen Tools website won in the communication - website category. It presents case studies which show Fisher & Paykel appliances in projects designed by leading local and international architects. The website was developed to
provide design solutions and support for for architects, designers and specifiers globally. Design flexibility and
seamless integration are central to Fisher and Paykel’s product design philosophy and the various case studies
demonstrate different cabinetry and architectural solutions, which mirror Fisher and Paykel’s own design philosophy.
Alt Group’s Managing Director, Ben Corban, said the company was pleased to start the year with an early awards success.
“The iF Design Award is recognised as an international label of global excellence. We believe it is important each year
to benchmark our work against international design practices, and these two awards are a great endorsement for our team
and for New Zealand design.”
Alt Group’s winning Cardboard Cathedral and Kitchen Tools website will be featured in a special show in the iF design exhibition Hamburg, part of as permanent
exhibition which is a go-to place for those with a special interest in architecture and design.
About Alt Group
Alt Group is an award winning multi-disciplinary design firm based in Auckland, New Zealand. With a team of 25, the
company works across a diverse range of design disciplines, including brand strategy, graphic design, interactive design
and three dimensional design.
Alt Group has won more than 350 international and national awards, including a Red Dot Grand Prix, ADC Gold Cube, Cannes
Gold Lion, One Show Pencil, Graphic, AGDA and Webby Awards. In 2014 Alt was awarded the Purple Pin at the New Zealand
Best Awards for the brand development of Studio One Toi T. The company’s work has been featured in leading international
design publications including the ID Design Annual, Novum, Process Journal, Elephant Magazine and Creative Review.
About If Design Awards
iF (International Forum Design GmbH and iF Industrie Forum Design e.V) has been known for 60 years as a mediator between
the worlds of design and business. The International Forum Design GmbH organises the iF design awards, which include
three major awards in product, communication and packaging design. The communication design award was introduced in
2004, and is assessed according to criteria such as audience-specific communication and content, design quality and
creativity, customer relevance, cost effectiveness, originality and innovation.
ENDS