21 November 2014
Rudolph the red-nosed… pizza?
Santa’s star player is going the extra mile this year, to ensure all you good girls and boys enjoy the best Christmas
ever. Taking one for the team, Rudolph has put his hoof up to feature on Hell’s latest gourmet Wild Pizza – the fourth
edition in the series.
The Rudolph, featuring mouth-watering wild Fiordland Red Deer, follows the sell-out success of The Rabbit, The Boomer
and The Bush Pig.
“Pizza lovers have really got behind our Wild Pizza Series, with 20,500 sold so far,” says Hell general manager Ben
Cumming. “That equates more than 40,000 Kiwi connoisseurs who have tried one.”
“The Rabbit, Boomer and Bush Pig all sold out within weeks, with many customers telling us it was the first time they’d
tried rabbit or kangaroo; so it’s very much about providing a delicious and unique dining experience, which we’re
confident The Rudolph will deliver. We’ve sourced 800kg of wild Fiordland deer, which we expect to use before Christmas.
“We pride ourselves on our creativity and developing new and exciting products and campaigns that put us right up there
with NZ’s most innovative companies,” said Ben. “Our focus is to continue to surprise and delight our customers, and
provide a successful platform for the franchisees of our 64 stores across the country.”
The Rudolph features rosemary-marinated wild Fiordland Red Deer on a ricotta and port wine jus base, with mozzarella,
Danish feta and Morello cherries, garnished with fresh mint – on sale now, while stocks last!
ENDS