Coffee Supreme Ditch Milk in the Pursuit of Coffee Purity
Specialty coffee roaster, Coffee Supreme, is releasing a new premium coffee roast to mark 21 years in business. This new
coffee, Finca Lerida Geisha is exclusive to Coffee Supreme in New Zealand and come direct from the growers in Panama.
“As a high-end product, price and quality demand that we interfere as little as possible in preparing the coffee” says
Coffee Supreme Head Roaster, Justin McArthur. “In light of this, we’ve banned our baristas from adding milk to the
espresso version of the coffee. It might sound a little extreme, but where milk might enhance other coffees, in this
case, milk masks the stunning flavour characteristics of the Finca Lerida Geisha."
Released under Coffee Supreme’s premium coffee range called ‘Limited’, the coffee does not come cheap at three times the
regular price of coffee ($160 per kilogram) and $7 for a short black.
The Panama Finca Lerida Geisha will be available to taste as an espresso drink from Wednesday 12th November at Customs
Brew Bar in Wellington and Good One in Ponsonby, Auckland. Coffee Supreme’s other locations, Supreme Seafarers, Factory
Café and Woodward St will also retail the coffee as beans and have filter options available.
Coffee Supreme was created in 1993 after Chris Dillon and Maggie Wells acquired the roasting business that supplied
coffee for their then cafe Reds on Willis St. Over the next two decades Dillon, along with a growing team of coffee
professionals, guided Coffee Supreme to becoming a multi-million dollar and internationally awarded organisation.
Coffee Supreme employs 80 plus staff in 8 sites across New Zealand and Australia and remains wholly independent
business.
ENDS.