Award recognises high level visitor experience

Award recognises high level visitor experience

Skyline Queenstown has been recognised for taking the visitor experience to new heights, winning the inaugural ServiceIQ Visitor Experience Award.

The award was one of three Tourism Industry Awards presented at the Wellington Airport Summit Dinner following the 2014 TIA Summit in Wellington yesterday. The awards are managed by the Tourism Industry Association New Zealand (TIA).

Skyline Queenstown is best known for its gondola and restaurant on Bob’s Peak, overlooking Queenstown. It also offers Maori cultural performances, a luge track and mountain bike trails.

The focus on hosting its guests like friends has paid off, with constant impressive annual growth in customer satisfaction. Close attention is paid to feedback from guests, and comments, ideas and suggestions passed on to team members have often provided the catalyst for new initiatives and improvements.

ServiceIQ Chief Executive Dean Minchington says Skyline Queenstown is committed to providing world-class visitor experience by developing the skills of its staff, focusing on sustainability, being empathetic to visitors, taking action on feedback, giving visitors what they need to get maximum enjoyment, and constantly improving the end-to-end visitor experience.

“They are really taking visitor experience to considerable and positive heights.”

TIA Chief Executive Chris Roberts says the Tourism 2025 growth framework identifies outstanding visitor experience as one of the key drivers of achieving the industry’s goal of almost doubling total tourism revenue to $41 billion a year by 2025.

“By constantly honing our understanding of visitor needs and continuously improving our visitors’ experience, we encourage visitors to spend more while they are here and recommend New Zealand to their family and friends when they return home. Skyline Queenstown is a shining example of a business that builds on what it does well and strives to eliminate areas of dissatisfaction.”

Skyline Queenstown’s prize from Service IQ is payment of up to $2500 of its TRENZ 2015 booth costs.

For more information about the Tourism Industry Awards, go to http://tourismawards.co.nz/

ENDS

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