30 October 2014
Interactive storyteller app wins business kick-start
Wellington, Canterbury and Auckland firms win top prizes in ANZ Flying Start Contest
A Wellington firm that has developed a mobile ‘storyteller’ guide to visitor attractions has taken out one of New Zealand’s top business awards after pitching its business plan to a panel of expert judges in the capital today. STQRY won the ANZ Flying Start Business Plan Competition supreme award for the best overall business plan. The award comes with a prize package worth $45,000, including $30,000 cash from ANZ, to further grow the business.
Canterbury firm Creative Hype, which creates promotional replica helmets for sports fans, and Auckland digital book production house Kiwa Digital, took out second and third prizes respectively. Each received a $5000 cash award from ANZ.
Ten regional winners received a $1000 prize, including national finalists Dr Feelgood, of North Auckland, and Alexandra-based Snolo Sleds.
Details on all regional winners are available at: www.business.govt.nz/business-plan-competition/winners
Fred Ohlsson, ANZ’s Managing Director, Retail & Business Banking, says: “These are entrepreneurs of the future who are ready to fly. They have exciting ideas and ambition, and they’ve backed this with detailed business planning to produce a road map to commercial success. These awards are a deserved accolade, but also a kick-start to help them take their enterprise to the next level.”
This is the fourth year of the ANZ Flying Start competition, sponsored by ANZ in partnership with business.govt.nz, which aims to highlight the importance of good business planning.
“Since we began backing this competition our business bankers have helped more than 25,000 Kiwis start businesses. We understand that a strong business plan is a must-have for getting a successful enterprise off the ground. Small firms are the driving force of New Zealand's economy and the quality of this year's Flying Start entries bodes extremely well for future growth,” says Mr Ohlsson.
ANZ Flying Start Business Plan Contest
supreme award: STQRY
STQRY, of Wellington,
produces an interactive mobile ‘storyteller’ that fits
in the palm of your hand. STQRY uses location-aware
technology to automatically deliver information relevant to
users’ location and activity. They create customised
experiences based on the visitor, where they are, and how
they wish to engage with attractions and
products.
Second prize: Creative
Hype
Canterbury-based Creative Hype produces
replica sports helmets, designed to be worn by fans and act
as an engaging in-stadium advertising platform for teams and
sponsors. The company describes itself as “not just any
sports marketing and promotions company... We are pioneers
of a new advertising tool taking sports stadiums around the
globe by storm!”
Third prize: Kiwa
Digital
KIWA®, a production house for digital
books based in Central Auckland, uses technology to enable
storytelling. Their voice synchronisation technology brings
sound and content to life in unique ways. They offer niche
services like licensing software for TV and film
post-production and publishing experiential digital
books.
Other national finalists:
Dr Feelgood
Dr
Feelgood, a family business based in North Auckland, have
created a range of all-natural, hand-made Ice Pops for the
health-conscious – using ‘only the good stuff’, with
no refined sugar and no hard-to-pronounce ingredients. They
use nutritious and functional whole-food
ingredients.
Snolo Sleds
Based in
Alexandra, Central Otago, Snolo Sleds offer an exciting
alternative to skiing and snow boarding by using cutting
edge design and materials to create innovative, high
performance adult snow sleds. Snolo Sleds was registered in
2010 and released the first of several sleds, the Stealth-X,
in 2012.
ANZ Business Banking
• ANZ
banks more than 2 million retail and small business
customers
• In the past four years ANZ has helped over
25,000 New Zealanders start their business, and helped
thousands more to grow. It offers specialised start-up
packages, including a special package for farmers
• ANZ
has more than 600 specialist business bankers in branches
across the country – more than any other bank
• More
than 5,000 small business customers attend ANZ’s free
seminars each year, gaining practical advice to help them
run their businesses
• The bank surveys small
businesses every quarter to produce ANZ Business Micro
Scope, providing information on issues affecting NZ’s
450,000 small
businesses
ENDS