Media Release
30 September 2014
Crowds gather for new retail experience in Nelson
After refreshing all 77 stores throughout the country, Noel Leeming announces the amalgamation of two local stores to
create one bigger and better Nelson store- the largest Noel Leeming store in the South Island - located at 60-80 Bridge
Street, Nelson.
The refreshed store, which officially opened on 26 September, is double the size and offers an enhanced in-store
experience for customers, creating room for a wider range of products and services thus cementing its customer offering
as a technology and appliance destination, now all under the one roof.
Noel Leeming Nelson Store Manager, Josh Webby says: “Over the three day opening weekend, we saw a 50 percent increase in
customers compared with our usual weekend trading. We even had around 70 people queuing outside the store prior to the
opening on Friday and we don’t even have queues like that at the Boxing Day Sales!
“The highlight of the grand opening weekend was the atmosphere in store. It was fantastic to have a fresh space that
reflects the new branding - and of course having Chelsea Winter from Masterchef NZ providing cooking demonstrations at
the Built In cooking area was a real treat,” said Mr Webby.
The Nelson store is designed to allow the Noel Leeming team of passionate experts to assist customers fully and utilise
innovative services within the store. New to the Bridge Street store for Nelson Noel Leeming customers, is the Open
Learning centre, Mobile Solutions and the Built In Cooking centre.
The Open Learning centre offers customers buying any smart device a complimentary 30 minute tutorial on how to maximise
their new device, with more in-depth paid sessions also available.
Mobile Solutions has been introduced as part of Noel Leeming’s commitment to all things mobile and provides a place
where expert staff will help customers discover the latest technology, compare the best plans and connect when in-store,
while the existing Tech Solutions offers a range of services to make setting up computers and home entertainment systems
hassle free.
About Noel Leeming
Noel Leeming is New Zealand’s leading consumer electronics and appliances retailer and the flagship retail brand for
Noel Leeming Group. Proud to offer customers superior services and solutions with the widest possible range of branded
technology and appliances.
Since our first store opening in Christchurch, we have gone the extra mile to help customers with their technology and
appliance purchases. 77 stores later and excellent service is still at the centre of everything we do. Inspiring stores
and highly trained staff are just the beginning. Our Price Promise Guarantee assures consumers that we will never be
undersold. We’re also the only consumer electronics retailer to reward New Zealanders with Fly Buys, issuing over one
million rewards since 1996. Beyond the checkout, our after-sales service ensures our customers get the most out of the
products they buy from us.
Noel Leeming is New Zealand’s #1 consumer electronics and appliances retailer and the flagship retail brand for Noel
Leeming Group. The group also includes Tech Solutions, Open Learning centres, Clearance centres and Lifestyle
Appliances, 77 stores in total. Tech solution is a mobile service with 100% store coverage in which our experts can
install, configure and fine tune your technology purchases. Open Learning centres: To date there are 9 throughout NZ
with 4 more confirmed before Christmas. The Opening Learning experience is predominately a free service in which when
you purchase a smart device (mobile phone or tablet) from participating stores, Noel Leeming will show you for free (for
30 minutes) how to get the most out of your device. Open Learning also offers paid internal and external training for
individuals and groups. Noel Leeming Group was acquired by NZX listed TW Group in 2012 - creating New Zealand’s largest
non-food retail company.
ENDS