The Clip – Shearing CFW news as it comes to hand

The Clip – Shearing CFW news as it comes to hand

HRH The Prince of Wales To Ignite Clothing

Tomorrow, in the UK, at Clarence House, HRH The Prince of Wales is fronting a demonstration of the fire retardant qualities of wool. He will be setting garments made of wool, synthetic and cotton on fire and comparing their performance under fire. This event will be much like New Zealand did in the photo above at The Cloud Shear Brilliance event when we hosted HRH The Prince of Wales for the Queens Diamond Jubilee celebrations in 2012.

Craig Smith, Campaign for Wool New Zealand Trust board member and our representative at this event, made possible thanks to H.Dawson, will front the media with AWI’s Peter Ackryod and BWMB’s Ian Hartley.

Thirty leading media will attend this event, including prominent names such as BBC London, The New York Times and South China Morning Post. As well as general media, science journalists will also be there to report on the science behind the natural retardant claim.

Without HRH at the helm wool would not draw such high profile media interest. We thank the funders of the Campaign for Wool in New Zealand for your contributions as this is something that you have made possible for us to be a part of.

See the beginnings of the media coverage of the wool doesn’t burn message with a mention on Breakfast by HRH The Prince of Wales on Wednesday.http://tvnz.co.nz/breakfast/s2014-eptuesday-video-5997054 (Start at 53:20)

We will shear more soon via The Clip.

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