Banner Gives Architect “Wow” Factor at Expos
A Flagmakers Ltd display banner highlighting the cutting-edge home designs of Wellington’s Click Architects has won top
job in the Display Print Category.
Click provides a personalised residential design service so people can achieve their project dreams -- whether it is a
new home, a renovation or an addition.
The company needed a large banner that was crease-free, easy to transport to trade shows and which could promote their
services. The Flagmakers banner provided just this.
The judges said the entry gave a very natural reproduction of wood -- “a nice finish and feel”.Judge Bill Ashworth said
the entry stood out because of the very good detail.
“This is a faithful colour rendition of the wood product.
“The material used allowed for such a large displayed item to be folded to a very compact size for transport and storage
without displaying any crease or fold marks when unfurled.
“This is a perfect example of an excellent commercial job, made to measure for the end customer.”
Flagmaker’s David Mogrinie said the banner help further cement the relationship with an existing customer.
“We had done some work for them previously and they wanted us to print something for a trade show to demonstrate their
capabilities.
“My personal view is that it was quite a complex print that was different in the fact that it had to show the
architectural detail rather than just being a photographic-quality print. It had to impart the qualities of the house.
“We were fussy about the accuracy of the print because the reputation of the architect is based on being clean-cut, and
our challenge was replicating accurately what you see on paper.
“The previous year we had won Gold Awards with Hobbit photographic prints for lamppost street displays but this shows
our capabilities in that we can do something extra,” he said.
Ends