Kiwi Telco Digital Island Celebrates a Decade in Business

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Kiwi Telco Digital Island Celebrates a Decade in Business

13 February, 2014

New Zealand telecommunications company Digital Island is celebrating 10 years in business this month – a milestone based on offering the most innovative products in the industry and its commitment to “fanatical” customer service.

Digital Island General Manager Blair Stewart says it’s an exciting time for the company as it embarks on its second decade.

“We’ve built our business around providing comprehensive customer service and tailoring the most innovative products on the market to suit our customers’ telecommunications needs. We’re very much here to stay and we’re looking forward to the next ten years and beyond,” says Stewart.

The company continues to pioneer the latest technologies, currently leading the way with the roll out of Cloud PBX, a cloud-based telephone solution that Stewart says is the next big thing for business communications.

“Cloud PBX is far more cost-effective, efficient, and streamlined than traditional phone systems and businesses that are getting on board with it are reaping huge rewards with time and money savings.”

When Stewart and co-founders Stuart Cowdell and Glen Larsen started Digital Island in 2004 there was an environment of customer hostility towards telcos that had failed to provide the required level of service to their existing customers.

In contrast to their competitors, the founders employed a strategy to build Digital Island rapidly while delivering best industry service, focussed mainly on Auckland and carving a niche in the market by offering personalised service and tailoring the right solutions to clients’ needs.

Through referrals and word of mouth Digital Island’s growth saw it achieve a Deloitte Fast 50 award three years running between 2007 and 2009 – consistently putting it among the country’s fastest growing companies. It was chosen as New Zealand’s fastest growing technology business in 2008.

Today the company employs 45 staff, has several-thousand business customers in Auckland and throughout New Zealand, and has leading brand clients such as Red Bull and The Giltrap Group.

Blair Olliff, group financial controller of The Giltrap Group who have been with Digital Island for two years, said the benefits for the business of being with Digital Island were the personal service and care they received as well as excellent value for money.

“What we’ve found with Digital Island compared to other telcos we were with is that we really do feel like Digital Island actually cares about us and our business,” Olliff said. “We get fast service and the staff go out of their way to help us, as well as ensuring we are getting the best deal with regular fine tuning of what we need.”

“It was our dream to put great service back into an industry that had become known for bad customer service. It’s been about providing what we like to call fanatical customer service, and it’s working well for us. It’s important to give people what they want and need, providing simple solutions that help businesses run better without overcomplicating,” Stewart says.

The company’s core customer base is predominantly medium enterprises – the backbone of the New Zealand business community.

“The next decade for us is going to be huge – we have some great plans for our business that will see us become a major player in the market, building on our existing success, while always maintaining our vision to be a telecommunications provider that brings service and innovation to New Zealand businesses.”

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