Hat-trick of top ratings for Vodafone M2M
For the third year in a row, Vodafone’s Machine- to- Machine (M2M) services topped the rankings in Analysys Mason’s
independent M2M annual scorecard.
The third instalment of Analysys Mason’s M2M Carrier Scorecard rates each of the leading global communications service providers (CSPs) against a common set of six M2M categories,
covering service, strategy as well as network and standards. Analysys Mason praised Vodafone for its vision and
ambition, saying the company “excelled” in customer experience management”.
M2M services are the “internet of things”, helping to create more connected environments and enabling objects to
exchange information in real-time. For more than 20 years, the Vodafone Group has connected M2M customers globally and
is powering some of the world’s most prominent and successful M2M deployments – including BMW, Amazon and TomTom.
Commenting on the scorecard, Vodafone’s Global Director of M2M Erik Brenneis, said: “This report recognises the effort
and focus of our team and highlights the importance of customer experience as a differentiator in this market. As a
recognised global leader, we are proud to set the standards for customer service in the M2M market.”
Analysys Mason is an independent research and consulting company specialising in rigorous and unbiased analysis of the
Morgan Mullooly, Analyst for Analysys Mason’s Enterprise and M2M research stream, said: “The global outlook for Vodafone’s M2M business is very positive. We are impressed with its
focus on Customer Experience Management and by the way it is adapting to local requirements to realise the huge
potential in these markets.”
Sample pages from the full report and the questionnaire can be found here: www.analysysmason.com/M2M_scorecard_2013