Prodigious August Sales Drives New Vehicle Registrations

Media Release

2 September 2013

Prodigious August Sales Drives New Vehicle Registrations

Mr David Crawford, Chief Executive Officer of the Motor Industry Association said today August registrations of 9,430 new vehicles registrations continues a remarkable year for new vehicle sales.

There were 2,602 new commercials vehicle registrations for the month of August compared to 2,216 this time last year, an increase of 386 units (17.4%). The monthly total was the highest since August 1984. There were 6,828 registrations of passenger vehicles for the month of August, a 14.5% increase over August 2012 (5,959 registrations), the strongest August sales since 1987.

Year to date commercial vehicle registrations is up 24.4% on 2012 (19,988 compared to 16,073) and new passenger vehicles is up 6.1% up on this time in 2012, an overall 10.7% increase for new vehicle registrations.

Mr Crawford said “With the year to date new vehicles registrations running 10.7% (73,279 units) ahead of this time in 2012 (66,200 units), the new car sector continues to perform at levels last seen in the 1980’s.”

For the month of August Toyota remains the market leader with 17.8% market share, or 1,683 registrations (1,080 passenger cars and 603 commercials). Holden was second with 11.3% market share (1,067 registrations), closely followed by Ford on 11.0% (1,041 registrations). Year to date Toyota remains the market leader with 19.3% market share (14,176 registrations). Ford was second with 10.9% market share (7,961 registrations) followed by Holden with 10.2% market share (7,506 registrations).

The top selling car model for the month of August remained the Toyota Corolla with 328 registrations. The Holden Cruze was second with 271 registrations followed by the Holden Commodore in third with 247 registrations. In the commercial segment the Ford Ranger was again the top selling model with 392 registrations, followed by the Toyota Hilux (376 registrations) and Nissan Navara (290 registrations).

For the month of August the SUV segment was the most popular with 24% of total registrations reflecting the dominant position year to date with 27% of all registrations. The small passenger vehicle segment regained second spot with 21% of sales followed by the Pick Up/Chassis Cab segment with 19% of registrations.

August 2013 Sales Table:
http://img.scoop.co.nz/media/pdfs/1309/August_2013_Sales_Table.xls
Registration data – 1975 onwards:
http://img.scoop.co.nz/media/pdfs/1309/Registration_data_1975_onwards.xls

ENDS

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