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Skills shortages still evident in select ar

Tuesday June 25th 2013

Get ahead of the game: Skills shortages still evident in select areas


• Junior to mid management skill shortages still evident

• 81 per cent of businesses say that an individual’s ‘fit’ with the company’s vision, culture and values are most important to their branding


Sixty-seven (67) per cent of New Zealand employers believe that skills shortages will affect the operation of their business or department in either a significant (22 per cent) or minor (45 per cent) way, according to the 2013 Hays Salary Guide. Just 33 per cent of New Zealand employers think skills shortages will have no impact.


According to the Guide, the largest area of skill shortages is at the junior to mid management level in Accountancy & Finance (23 per cent) followed by Engineering (21 per cent). As a result employers in these industries are struggling to fill roles in these areas.


This is followed by 13 to 20 per cent of employers in the Technical, Operations, IT and Sales & Marketing areas, who are also finding it difficult to recruit at the junior to mid management level.


At the senior management level, 15 per cent of Engineering employers face difficulties.


In response, 66 per cent of businesses would consider sponsoring candidates from overseas, down from 69 per cent in 2012.

“Our 2013 Hays Salary Guide shows that skills shortages are still evident within the Accountancy & Finance, Operations, Sales and Marketing, Technical, Engineering and IT sectors of the New Zealand market. Perhaps this explains why employer branding is still considered vitally important to successful recruitment,” says Jason Walker, Managing Director of Hays in New Zealand.

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According to our Hays Salary Guide, employers consider the following factors as having a ‘major’ or ‘significant’ impact on employment branding:


• An individual’s ‘fit’ with the company’s vision, culture and values (81 per cent);

• Career path/training & development (77 per cent);

• Work/life balance (74 per cent);

• Salary and benefits (72 per cent);

• An individual’s direct or indirect experience with the company (57 per cent).


Hays, the world’s leading recruiting experts in qualified, professional and skilled people.


- Ends -


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