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The Rise of Smartphones And Tablets
The Rise of Smartphones And Tablets
Within next 6 months, NZ tablet ownership expected to triple and smartphone ownership to double.
› Motivators for purchasing smartphone include need to upgrade, enable email/messaging and for apps.
› Games, weather and e-payment/banking are identified as likely to be most popular apps in coming months
› Confirms that operators must ensure networks are smartphone-ready with superior network coverage, speed and reliability, all of which are exceptionally important for smartphone users.
Current and future usage of mobile
activities NZ 22Aug
(pdf)
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