Eventfinda Tweaks Winning Formula To Take On The World

> Eventfinda Tweaks Winning Formula To Take On The World
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> Eventfinda, previously known as Eventfinder, launched in the United States this week.
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> For six years Eventfinder has been the name behind Kiwis’ online search for entertainment. At the heart of its success is an award-winning, home-grown platform, now licensed around the world.
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> This week marks another important step on Eventfinder’s journey, as Eventfinda announced today it has officially launched in the world’s most lucrative and competitive market, the United States.
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> Eventfinda company founder Michael Turner says the strategy has always been to build at home, learn from growth in Australia, then launch around the world.
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> “The US is the largest and most dynamic entertainment market in the world. Based on our success to date we believe the timing is now right to take it on,” says Turner.
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> With the US launch also came an opportunity to re-brand from Eventfinder to a brand and domain name that could be trademarked globally. “With a secure domain and updated brand we are now ready to take on more overseas markets as and when the timing makes sense. Right now though, it’s all about the US,” says Turner.
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> Eventfinda has gone from a small Kiwi startup to a serious international player operating a powerful and proven online events platform.
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> “The US is an exciting market for us with huge potential, but global growth doesn’t diminish our local focus,” Turner concludes.
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