Sunday 15 April
1-day Set to Grab a Slice of the New Zealand Grocery Market
New Zealand’s largest daily deals site, 1-day.co.nz, is providing some much needed competition in the New Zealand
grocery market with the launch of Grocery Grab.
Grocery Grab will be available to customers on 1-day.conz every second Monday and will allow shoppers to get their hands
on a wide range of non-perishable grocery goods at heavily discounted prices.
1-day General Manager Sales and Marketing, Race Louden, says the company is excited to be able to offer New Zealanders
more choice when it comes to grocery shopping.
“Our recent trials of Grocery Grab show there’s a clear need for another major player in the sale of grocery goods in
New Zealand. We began testing the Grocery Grab concept in February and received more than 1 million hits on the site
each day the trial was run.”
Each week customers will be able to purchase from a catalogue of products and pay a flat shipping rate of $5.99 – no
matter how many items they order.
“We’ve run three trial Grocery Grab sales to date and sold over 83,000 units of grocery product. The items purchased
ranged from battery packs to tooth brushes and toiletries. Interestingly, we sold over 24,000 items of confectionery –
Kiwis must have a sweet tooth.”
Race says 1-day customers will see an increasing range of quality grocery products on offer as more and more suppliers
jump on board. As the range increases Grocery Grab is likely to become a weekly sale.
To check out the 1-day Grocery Grab visit www.1-day.co.nz
ENDS