News Alert 26 September 2011
Celebrate Anchor’s birthday with Limited Edition Mr Vintage Tshirt
Celebrate one of the New Zealand’s oldest and most iconic brands with a limited edition centenary Mr Vintage tshirt.
Based on the original milk run Tshirts worn by milkmen in the eighties, the tshirt is one of the many activities Anchor
is doing to celebrate its 125 Anniversary.
These tshirts come in women’s and men’s sizes and are available to buy at www.mrvintage.co.nz Anchor has always been a
family brand and this was highlighted by the soapstyle ad campaign which captured the hearts of Kiwis during the
nineties. Since then, the association between Anchor and New Zealand families has been unquestionable.
To celebrate its birthday with all Kiwis, Anchor is giving everyone the chance to reunite their families by telling
their story and expressing why their family should be reunited at www.anchor.co.nz. Kiwis will then be able to vote on
their favourite stories and finally, the original Anchor family will decide which ten families will win their very own
reunion in November 2011.
ends