Scientist for a Day stirs the innovation pot
By Peter Kerr for sticK
(sticK - 5 July ) There’s a real need to crank up the amount of innovative thinking that goes on in existing businesses.
Given the small size of many Kiwi companies, the bosses are often going to be so busy that they’re swamped simply running the business on a day to day basis.
Being able to think about solving current challenges or dream up new ideas for the business is simply too hard.
Still, that doesn’t mean innovation’s not required.
Which is why IRL’s latest initiative, Scientist for a Day is clever thinking.
For sticK – science, technology, innovation & commercialisation KNOWLEDGE - is a new Wellington based news service concentrating on following the money from ideas to income. Contact editor Peter Kerr at peter.kerr055 @ gmail.com