New distribution partnership announced

20 April 2011

CourierPost, Fairfax Media NZ and Netlink have announced a new partnership to distribute and deliver newspapers and magazines across New Zealand from 1 July 2011.

At the same time, Fairfax Sunday newspapers will change their in-house operation, directly managing their own allocation and invoicing.

CourierPost (part of ECL) and its transport network will distribute all of the Fairfax Sunday papers nationwide to more than 5000 retail outlets throughout the country from 1 July. This will provide an improved distribution network for the Sunday Star Times and the Sunday News.

Netlink will assume all magazine circulation distribution services for the Fairfax magazine portfolio and will move to use CourierPost exclusively, to provide its distribution network.

General Manager of Printing & Distribution for Fairfax NZ, Danny Trainor says the partnership will provide the consistent distribution network required to shift large volumes of newspapers and magazines on time.

“We are confident in the technological capabilities, the experience, and the nationwide footprint of these distribution and delivery companies,” he says. “The changes we have made to Fairfax Media’s distribution network will provide significant business efficiencies for us and open up new opportunities for all the parties involved – Netlink, CourierPost and its drivers around the country.”

“We are very excited to be expanding our services within the Print Media industry, and the opportunity to further develop strong partnerships with both Netlink Distribution and Fairfax Media NZ,” says Mark Gibson CEO of ECL. “We see an obvious match in our capabilities to the strategy of both companies.”

“We are delighted to secure the business of the Fairfax magazine portfolio,” says Netlink General Manager Tony Edwards. “These strong brands complement our existing portfolio of market-leading titles and further solidify Netlink’s position as the leading magazine distribution and circulation services company in New Zealand. We are also pleased to extend our long term relationship with CourierPost, using their scalable and flexible network to manage all our transport throughout New Zealand. Working in partnership with Fairfax, our existing clients and our magazine retailers opens further opportunities for innovation in the magazine category.”

ENDS

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