Helping people help themselves - a start up enters a new mind space
By Peter Kerr for sticK
(sticK - 21 Feb. 2011 ) There's money in stress, or at least in helping people deal with it.
That's the business plan of eight month old Wellington start-up company Umbrella Health and Resilience, whose workplace oriented training package is set to expand into Australia and Britain.
UHR director and founder Gaynor Parkin is a registered clinical psychologist and two days a week lecturer in psychology at Victoria University. She has attracted Viclink investment to her business and is using their expertise to help develop her fledgling start up.
She's also the author of a book published in 2008 in conjunction with Consumer called 'I’ve had it up to here: From stress to strength'.
From that she "received a lot of phone calls and emails, asking if I could come and talk, give a workshop, present something," she says. "The business has grown from that."
For sticK – science, technology, innovation & commercialisation KNOWLEDGE - is a new Wellington based news service concentrating on following the money from ideas to income. Contact editor Peter Kerr at peter.kerr055 @ gmail.com