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New Zealand's has an inbuilt design culture - well, maybe
New Zealand's has an inbuilt design culture - well, maybe
By Peter Kerr for sticK
(sticK - 12 Jan. 2011 ) New Zealand may have a design culture - without us even realising it.
Clue, people from west coast America at recent user-experience design conferences reckoned that the menus at a West Coast café were more thoughtful than their counterparts in New York.
Optimal Usability's chief executive Trent Mankelow, who along with company colleagues attends up to 10 world design-oriented conferences a year, says that the quality of design work in New Zealand is the equal of anything in the world.
For sticK – science, technology, innovation & commercialisation KNOWLEDGE - is a new Wellington based news service concentrating on following the money from ideas to income. Contact editor Peter Kerr at peter.kerr055 @ gmail.com
Peter Kerr
Message maker
Writer, communicator, simplifier, storyteller.
Versed in the art and science of translating something complicated into an understandable message.
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