Adsend Arrives in Australia and New Zealand

Adsend Arrives in Australia and New Zealand Most popular web-based advertising delivery system in USA and Europe launches in Australia and New Zealand

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Sydney, 22 November 2010:
Following its recent acquisition of Vio Worldwide, cross-media asset management and distributed advertising and entertainment content company Dubsat today announced that it has launched Adsend, the world’s most advanced web-based digital asset delivery system in Australia and New Zealand.

Dubsat CEO Grant Schuetrumpf explained, “Adsend has been a very successful part of Vio Worldwide’s business for several years. Many of the world’s top agencies and brand owners in the USA and Europe use Adsend to manage and deliver their display advertising to thousands of newspapers and magazines every day. With our acquisition of Vio Worldwide as part of our international expansion strategy, it was clear we needed to consolidate our brands in order to have one identity with a worldwide service offering. Thus, as of today, our existing Websend brand is now fully integrated into Adsend. We have also updated Adsend to be more advanced and efficient than ever. Adsend takes all the best features and functionality from Websend and improves on them. A new service called Adgate has also been launched with Adsend. Adgate is revolutionising the global market place by providing the ability to integrate and automate advertisers’ and publishers’ existing booking systems, including automating the creation of job tickets and ad delivery requirements.”

Adsend is used by many of the world’s top agencies including M&C Saatchi, Ogilvy, TBWA, Euro RSCG, Mundocom and Loveurope. Major publishers that use Adsend include News International, Associated Newspapers, Telegraph Media Group, Mirror Group Newspapers, National Magazines (Hearst), IPC, Bauer, the New York Times, Wall Street Journal and USA Today.

Christopher Mapp, Managing Director of Dubsat’s parent company Omnilab Media, concluded, “We made a long-term commitment to the industry through our acquisition of Vio Worldwide. Now, with the consolidation of all our web-based delivery brands into Adsend, we can provide our clients with a proven, established and truly global digital media management and delivery solution.”

Adsend is live now in Australia at www.adsend.com.au and New Zealand at www.adsend.org.nz

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About Dubsat
Dubsat specialises in managing and delivering digital content for the advertising and entertainment industries. Founded in 2000 as Australia’s first digital delivery method for TV commercials, Dubsat continues to develop the latest software and online services integrated with its dedicated international distributed network to meet any deadline. Dubsat provides the management and distribution for rich media content to television stations, radio stations, outdoor digital display networks and online publishers. Dubsat also provides Adsend (www.adsend.com.au), its display advertising management and distribution network for magazine and newspaper publishers, and The Substation (www.thesubstation.com.au), Australia’s leading closed captioning and subtitling service. Dubsat’s managed distribution network extends across Australia, New Zealand. South-East Asia, UK, Ireland, France, USA and South Africa. www.dubsat.com.au

About Adsend
Adsend is the world’s most advanced web-based delivery system and can offer comprehensive PDF validation for senders and receivers alike. 24/7, 365 days a year, Adsend evaluates any artwork's digital DNA. If Adsend’s examination finds anything even remotely suspect, the user is not only told exactly what's wrong but how to fix it. Adsend's sole mission is to ensure that ads are in perfect shape and fit to be published. www.adsend.org.nz

About Omnilab Media
Dubsat is part of Omnilab Media, Australia and New Zealand’s largest privately owned vertically integrated media company, incorporating five key media business arms: content development, professional media services, media infrastructure and technology, content sales & distribution partnerships, property and listed investments. Omnilab Media has a turnover in excess of Aus $100 million per annum and employs over 500 of the very best creative and technical talent across a portfolio of 17 media businesses. www.omnilab.com

ENDS

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