Understand our weaknesses to succeed overseas

Tuesday, 2 November 2010, 10:38 am
Article: sticK

By understanding our weaknesses, we can succeed overseas

(sticK - Nov. 2 2010 ) By understanding our culture’s inherent weaknesses when trying to grow businesses overseas, New Zealand will have a much better chance of making really good money from them.

“New Zealanders cling to a number of belief; beliefs that have become central to how we view ourselves as Kiwis and that are part of our mental models,” says Tony Smale, director of Forte Management, and author of a Nov. 2009 NZTE sponsored report, ‘Playing to our Strengths: Creating value for Kiwi firms’.

Among our myths is the idea that New Zealand’s lifestyle is way too cool to be worried about our economic performance he says. There’s also the ‘ordinary Kiwi’ belief that we’re all really just the same.

rel="canonical" href=" http://sticknz.net/2010/11/02/understanding-and-acting-on-kiwi-cultural-weaknesses-allows-overseas-success/ target="_blank">Click to read the rest of this story
http://sticknz.net/2010/11/02/understanding-and-acting-on-kiwi-cultural-weaknesses-allows-overseas-success/

For sticK – science, technology, innovation & commercialisation KNOWLEDGE - is a new Wellington based news service concentrating on following the money from ideas to income. Contact editor Peter Kerr at peter.kerr055 @ gmail.com

© Scoop Media

Peter Kerr

Message maker

Writer, communicator, simplifier, storyteller.

Versed in the art and science of translating something complicated into an understandable message.

Contact Peter Kerr

• Email - peterk@punchline.biz
• Mobile - +64 21 0696 040
• Website - www.punchline.biz
• Twitter - @punchlinebiz
• Website - www.sticknz.net
• Linkedin