Toyworld's Top 20 Hot Toys for Christmas 2010

Media Release

Monday November 1

Toyworld Rolls Out Its Annual Top 20 Hot Toys for Christmas 2010

Toyworld has today released its annual list of the toys Kiwi kids will most want in their Christmas stockings this year.

Toyworld is New Zealand’s largest toy retailer and compiles the annual list of favourite toys from sales trends from its 39 stores around the country.

This year’s top toys include interactive toys but also more traditional toys such as trampolines, Barbie and scooters.

Toy Buyer for Toyworld Repeka Haurua says, “Today’s kids are gravitating to anything interactive - products like Leapfrog for 18+ months to the new Paper Jamz Guitar for kids 8+years.

But she says parents can’t go past the ever popular collectible ranges like My Little Pony and Sylvanian Families which are accessible as they have so many different price points meaning there’s a toy for every budget.

Lego makes the list again with an extension to their range being the new Lego Games which are already proving to be HOT Items according to Haurau.

“Traditional play patterns such as toys that allow for creative, interactive and outdoor play remain consistently popular,” she says.

“The most popular toys tend to sell out before Christmas every year so we always advise parents to act quickly if their children want a toy from the Top 20 list to avoid disappointment.”

The Toyworld Annual Top 20 Hot Toys for Christmas 2010 are listed below in alphabetical order:

1/ BABY born® - A life like doll that can drink, wet her nappy, eat and use her potty, cry and squeak and be bathed Suitable for ages 3+

2/ BAKUGAN – This is a collectable battle game with characters that pop open when they're rolled onto a game card! Suitable for ages 5+

3/BARBIE
The timeless and ever popular Barbie range features the latest for 2010 including Fashion Fairy Tale Barbie who flashes when you press her dancing queen belt.
Suitable for ages 3+

4/ BEYBLADES - Let it Rip with Beyblade Metal Fusion - the ultimate battling top. Collect, customize and compete like never before with a new, metal gear system! Challenge friends around the global with Beyblade virtual battles on line - www.beybladebattles.com
Suitable for ages 8+

5/ BIKES – Always a favourite under the Xmas tree. New colours and styles to choose from.
Suitable for ages 4+

6/ HOT WHEELS RANGE–Collectable diecast to massive playsets which encourage hours of fun.
Suitable for ages 4+

7/ LEAPFROG RANGE - Educational early learning products that enhance oral, sound, colour and motor skills for toddlers.
Suitable for ages 6 - 36 months

8/ LEGO AND LEGO GAMES RANGE – Creative building can be enjoyed by all age groups from preschool being Duplo to City or Technic for the older enthusiast. Lego’s New Games offer a new and exciting way of game play.
Suitable for ages 3+

9/ LITTLEST PET SHOP RANGE - How BIG is your Littlest Pet Shop collection? This brand provides the ultimate choice for girls who love to collect. Girls simply can’t get enough of these quirky, edgy and cute pet pals and the playsets and accessories that make the experience complete. Newly released Blythe doll, fashionista and pet sitter, adds a whole new dimension of play
Suitable for 4 Years - & Up

10/ MY LITTLE PONY RANGE - Sugar and spice and friends for life… My Little Pony core cast live in the fun-filled world of friendship… choose from Rainbow Dash, Pinkie Pie, Toola-Roola, Cheerilie, Scootaloo, Starsong, or Sweetie Belle - or collect them all!
These ponies make the perfect friend for any little girl
Suitable for ages 4 years and up

11/ NERF RANGE – Win every battle with Nerf! When you’re in the heat of battle, you need a high-performance blaster that will have your back - whether it’s a Supersoaker water blaster to drench your friends, or a dart blaster N-Strike arsenal, Nerf has the blaster for you! Beware of imitations - its Nerf or Nothin' this Christmas
Suitable 6 Years - & Up

12/ PAPER JAMZ GUITAR – Pick up Paper Jamz Guitar and instantly become a Rock Star. Active Graphics Technology allows you to jam out by simply touching the surface. Built in speaker. Also has connection for earphone or amplifier.
Age range: 8+

13/ PLAYWORLD - OUTDOOR PLAY EQUIPMENT – three, four and six swing and slide sets and trampolines provide a complete outdoor fun centre for your garden.
Suitable for ages 2+

14/ POCKET MONEY COLLECTABLES - Mighty Beans, Zoobles, Party Animals, Gogo Crazy Bones. Cheap ranges that kids love to collect.
Suitable for ages 4+

15/ REMOTE CONTROL (RC) RANGE – Includes cars, helicopters, boats and new and exciting innovative product such as Vectron Wave which flight mode is control by the palm of your hand.
Suitable for ages 5+

16/ SCOOTERS – still a popular favourite, kids can ride to school and have hours of fun with their very own scooter.
Suitable for ages 5+

17/ SYLVANIAN FAMILIES RANGE – collectable range of miniature dolls. The design of the range sets it apart from most of the other alternatives that are available and the unique little animal families, each with their own story, give children hours of pleasure (and many grown-ups too!).
4 years and older Ages

18/ THOMAS WOODEN RANGE - The Thomas Wooden Railway™ is designed to grow with your child’s increasing ability and creativity, so the fun and adventure always stay fresh.
Suitable for 18 MONTHS +

19/ TONKA CHUCK MY RUMBLIN TRUCK - Your boy's best buddy. Rumblin' Chuck knows when he's picked up, pushed around, or loaded up and says fun phrases for each. With over 50 phrases and sound effects, plus a bonus stock book (all that and he does wheelies too!
Suitable for ages 3+

20/ ZHU ZHU PETS RANGE. Collectable characters which have their own unique personalities. With their whimsical sounds watch them scoot, scamper, bump and boogie across the floor or through their hamster habitat.
Suitable for ages 4+

For more information visit www.toyworld.co.nz

ENDS

© Scoop Media