Portfolio showcases real estate internationally

New Zealand property portfolio to showcase local real estate to international buyers

A collection of New Zealand farmland, businesses, commercial property, and upmarket homes is being packaged together to present to potential buyers in the UK and Europe.

Leading real estate agency Bayleys is currently collating the portfolio with the intention of showcasing the listings on a New Zealand property investment roadshow throughout England and Switzerland in October.

The roadshow will include presentations to audiences in Bath, Stoke on Trent, York, Huntingdon, London, Manchester, and Zurich. The properties will also be profiled at two of the UK’s biggest immigration expo’s in a glossy brochure entitled Bayleys Global.

Bayleys national marketing manager Richard Graham said the Bayleys Global magazine, and sister publication the well established Bayleys Country Magazine, would both accompany the roadshow which was aimed at attracting both new migrants and investors to New Zealand.

“Our international approach to marketing real estate is just one aspect of a comprehensive marketing plan for every property – which begins with offering the property for sale to the immediate locality or neighbourhood, then to the wider province or city in which the property is located, then throughout New Zealand, and finally to international buyers,” Mr Graham said.

“Our website traffic data records that approximately 22 percent of international ‘hits’ on the Bayleys website come from viewers in the UK. This figure has been growing over the past few years and this is one way we can help satisfy the demand for information on New Zealand properties,” he said.

Mr Graham said Bayleys already had a good number of properties signed up to feature in the publications and be presented to potential buyers offshore and he was expecting strong interest right through to the close of booking on September 10th.

ENDS

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