INDEPENDENT NEWS

Mobilis Banks On The Unbanked

Published: Fri 30 Jul 2010 04:18 PM
Mobilis Banks On The Unbanked With The Release Of Mobilismoney
Mobilis Networks Limited, a New Zealand-based turnkey provider of Wireless and Wireless Broadband communication solutions across the Middle East, Africa, Asia and Oceania, is pleased to announce the release of MobilisMoney, the Mobilis Mobile Money Transaction Platform.
MobilisMoney utilises USSD and SMS to allow an Operator’s subscribers to send money via mobile to any other mobile instantly, securely and without the need for a bank account. With MobilisMoney subscribers can transfer money to other subscribers, deposit and withdrawal money from authorised agents, pay for goods and services, pay their bills and top-up their airtime via their mobile money accounts.
In emerging markets mobile telecommunications are transforming the way in which business and financial transactions are managed. New business models are quickly being established based on micro financing and micro business. Referring to these new business models, Mobilis CEO, Chris Jones says, “With a billion mobile phone users not having bank accounts there is a significant mismatch between mobile subscriber numbers and bank account holders. This represents a massive opportunity for Mobile Operators to offer new financial services to lift revenue, increase subscriber numbers and reduce churn.”
With MobilisMoney Operators can provide banking services that are otherwise out of reach to the ‘unbanked’ population. MobilisMoney presents a distinct competitive advantage over operators not offering mobile financial transaction services; this leads to strong customer acquisition and establishes new levels of stickiness between the operator and subscriber.
Jones adds, “We have been building real-time billing platforms for telecommunication Operators for 15 years. We understand mobile transactions better than any general VAS vendor on the market. Our mobile money solution is a natural extension of our real-time converged rating, charging and transaction platform. We are particularly excited by MobilisMoney and see it as a must-have service for Operators in emerging markets.”

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