Print from any email device to any HP printer

Print from any email device to any HP printer from anywhere in the world with HP ePrint

AUCKLAND, New Zealand, 1 July 2010 – HP today unveiled a revolutionary new category of web-enabled printing solutions that will, for the first time in Asia Pacific, allow consumers and businesses to:

— Enjoy quick, easy, access to popular digital content(1) via an entirely new web-based printing platform with HP applications (apps);
— Print from any email device to any new ePrint-enabled printer from anywhere in the world through the new HP ePrint platform(1);
— Store documents or files in the cloud and print direct when needed;
— Manage and customise their full printing experience through the new HP ePrintCenter to enjoy relevant, fun and interesting content that is formatted for efficient printing.

To showcase these new solutions, HP announced a full suite of web-empowered e-All-in-One printers for home and business that start at US$99(2). These are the first web-empowered and cloud print-enabled printers in Asia Pacific that will allow instant, direct access to the Internet without requiring a local proxy PC or web appliance. This means people will be able to enjoy access to customised pages on DreamWorks, Snapfish Photos, Tabbloid News, and Google Calendar directly from their printers– all at the touch of a finger via HP’s intuitive TouchSmart screen.
“We are once again revolutionising printing to make web-empowered, cloud-enabled printing the new industry standard,” said Vyomesh Joshi, executive vice president, Imaging and Printing Group, HP. “We know that our customers want an easy way to print their content, anywhere, anytime. We’re making that a reality today by giving people the power to print from any web-connected device – smartphones, netbooks and more – to any printer in our portfolio above US$99.”
With the explosive growth of the Internet and smart phones in Asia Pacific in recent years, the new HP web-empowered printers make navigating through web content and printing easier for consumers and businesses.
Research has shown that Asia Pacific is showing the highest growth in internet households and 3G technology. By 2013, there will be more than 700 million(3) internet households, among which approximately 50%( 3) are in Asia Pacific, and almost one billion(4) smartphones, among which approximately 35%(4) are in Asia Pacific. These trends are expected to fuel the demand for the new HP web-connected printers.
HP ePrint: if you can email it, you can print it
The HP ePrint platform harnesses the cloud to break down the barriers of distance and connectivity and allows people to send the files they want to print from their mobile devices(1). From an executive on a train sending a business document using a Palm Pre or BlackBerry® smartphone to print and picking up the printouts once he reaches his workplace, to a daughter sharing the perfect vacation moment with her mom or best friend by using HP ePrint to send an instant photo postcard of herself in front of the Eiffel tower. HP ePrint allows people to print anytime, anywhere.

Every HP web-connected printer will have a unique simple email address that allows the sender to deliver a print the same way they would send an email message. Customers also can send documents to print through an HP ePrint mobile app on their smartphone device to a home, office or public print location. Customers will be able to send Microsoft® Office documents, Adobe® PDFs and JPEG image files, among others.
Apps platform offers personalised printing possibilities(1) for consumers and businesses
With the new HP ePrint-enabled printers, customers can print free, personalised online content directly from the Web without a PC. The types of content available include customised daily news, colouring pages from popular entertainment properties, personal calendars and more. These apps are viewable on an extra-large, intuitive-to-use TouchSmart panel on the new e-All-in-One printer line-up.

Customers in the region will have access to print apps like Web Sudoku, Quick Forms, DreamWorks, Google Calendar, Tabbloid, Weathernews and Disney.

• With Web Sudoku, people can quickly print brain teasers for light entertainment on the go.

• With Quick Forms, customers can turn plain white paper into notebook paper, graph paper, to-do lists, tic-tac-toe games, music sheets and more.

• To empower busy families, the printer provides one-touch access to fun coloring pages and templates from DreamWorks Animation. Through the DreamWorks Animation app, users also will be able to view movie trailers to upcoming releases without having to log on to a computer.

• From Google Calendar, consumers will be able to print their weekly schedule to place on their refrigerator or bulletin board.

HP is currently working with local partners to create additional apps that are relevant to our area – initial regional content will come from partners from Korea, Japan and Australia.

Later this year, business customers can enjoy print apps from services such as Google Docs for easy document scanning to the web for printing at a later time; Box.net to scan, share, manage and access business content online; Daily Brief for business essentials in one place including calendar, to-do list and news; and Biztree for immediate access to business forms such as invoices, contracts, receipts, legal agreements and checklists.

HP is working with a select group of developers to refine its beta software developer’s kit and to add hundreds of print apps by the end of the year. Developers can request the kit from the developers tab of the HP ePrintCenter.
HP ePrintCenter: a home for all things printing
The HP ePrintCenter is an online hub for all HP customers to explore new services and customise their printing experience. For example, people can register their products and receive updates according to their preferences, configure their devices, track ePrint jobs, and browse and suggest new print apps.

New HP Photosmart printers at every price
The new line of web-connected HP Photosmart printers allows consumers the freedom to access content and print from anywhere without a PC. This can be achieved through HP ePrint from any mobile device or by touching a variety of customizable apps and printing options on the printer’s intuitive HP TouchSmart screen(5).

— The HP Photosmart Premium e-All-in-One – This top-of-the-line printer provides wireless access to the web and can be customised by selecting from the full line of advanced print apps(5). It features a 4.3-inch HP TouchSmart screen with enhanced touch technology and can save paper by up to 50 percent using automatic two-sided printing. Available in October 2010 for US$199(2).

— The HP Photosmart Plus e-All-in-One – Produce lab-quality photos, everyday documents and creative projects using this printer’s 3.5-inch HP TouchSmart screen. Quickly print web content such as quick forms, greeting cards, HP Games, crafts and news without a PC(1)(5). Available in October 2010 for US$149(2).

— The HP Photosmart Wireless e-All-in-One – Print lab-quality photos, everyday documents and web content on the fly, without using a PC(1). HP ePrint and integrated wireless combined with affordable individual inks lets you easily produce impressive prints—from anywhere, anytime(5). Available July 2010 for NZD$159(2).

— The HP Photosmart Premium Fax e-All-in-One – Easily fax, scan and copy using the automatic document feeder; plus, print photos and web content easily. Incorporates a host of connectivity options including wired and wireless networking(1)(6). Available in September 2010 for US$299(2).

New free HP Photo Creations software ships with all the new printers and allows people to create photo books, calendars and other fun projects. All of the printers announced today reduce packaging waste by using an innovative, reusable bag and are ENERGY STAR® qualified.

HP iPrint Photo for Android
Now available for Android smartphones, HP iPrint Photo is a free photo printing application for quick and easy direct wireless printing to HP inkjet printers connected to a local Wi-Fi network. The Android version joins HP iPrint Photo for Symbian, Windows® Mobile, iPad, iPhone and iPod touch. The Snapfish by HP mobile app for Android is expected to launch this summer.

ENDS

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