The business of sport embraced on North Shore

The business of sport embraced on North Shore

Sport is big business on the North Shore, and local enterprises are embracing the importance this sector plays on the local economy.

More than 60 North Shore business people attended a ‘business of sport’ event recently to initiate the formation of a unique sports business cluster for the area.

The two-hour launch introduced unique research, commissioned by Enterprise North Shore, highlighting the immense monetary contribution sport businesses make to the Shore. Guest speakers included Burger King NZ Breaker’s shareholder and Pak ‘N Save Albany owner, Paul Blackwell, Millennium Institute’s general manager Mike Stanley, Jo Colman from Northcross Physiotherapy and Rehabilitation Centre, and Terry Hoskins from Enterprise North Shore.

The launch invited a vast array of local sporting enterprises to see the benefits of working together and forming a sports business ‘cluster’ – a group of related businesses who share ideas to increase the productivity with which they can compete, nationally and globally.

Enterprise North Shore chief executive Terry Hoskins believes that the sport business sector can capitalise on its already impressive position. “The North Shore is already a leading hub for the business of sport, but sporting enterprises have a tremendous opportunity to grow and to make an even greater contribution to the wealth and quality of life here on the Shore.  The formation of a sport business cluster is an important step forward for the sector, especially with major events like Rugby World Cup 2011 looming.”

To read more about growing the business of sport on the North Shore or to join the sport business cluster please visit www.ens.org.nz/sport

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