No, No, No – Not On A Thursday!

FOR IMMEDIATE RELEASE

No, No, No – Not On A Thursday!

Gull holds prices until Monday

Auckland, 8 May 2009 – Gull New Zealand announced today that despite other oil companies raising the price of petrol by 5c per litre yesterday, Gull will hold its prices until Monday.

Dave Bodger, General Manager of Gull New Zealand says that Gull will always avoid wherever possible raising its prices on a Thursday.

“Thursday and Friday are the biggest days of the week for petrol sales. It is simply profit-taking by raising the prices on the busy days,” say Bodger.

“In addition, many people do their supermarket shopping on a Thursday and look to redeem their fuel discount coupon in the following two days.

“Gull therefore wants to give people the chance to maximise their savings and is holding petrol prices until Monday.”

Bodger adds, “Gull will continue to set this standard of a fair deal for the Kiwi motorist.”

Gull will retail 91 at a maximum price of $1.539. Some sites are already discounted below this.

Prices apply at the majority of Gull sites where Gull controls the petrol prices.

ENDS

For further information please contact:

Dave Bodger, Gull New Zealand, Ph +64 9 489 1452,

Georgie Stent, JML Communications, Ph +64 9 358 2828, Mobile +64 21 655 598

Gull in New Zealand
Gull started operations in New Zealand with the building of a state of the art terminal in Mount Maunganui in 1998. Tanks were relocated from Marsden Point by barge, a feat the opposition said was “impossible”. Gull made the first retail sales of petrol in 1999 and has grown the network to 32 branded sites.

Gull was the first company to introduce low sulphur diesel to the New Zealand market bringing environmental benefits well ahead of the opposition. Gull is the only independent oil company operating in New Zealand and is credited with keeping the fuel market competitive and giving savings to the Kiwi motorist. .

About Gull Petroleum
Gull Petroleum was founded in 1976 with a single service station by a group of business people in Western Australia who saw the potential for an independent supplier. Rationalisation by the major oil companies at the time offered Gull the opportunity of obtaining sites considered unviable by the multi-nationals.

Adherence to a philosophy of low cost management, prudent investment decisions and a carefully planned marketing strategy enabled Gull to increase its number of outlets to thirty-five by 1984, when ownership of the company was consolidated with the Rae family.

Without much fanfare, Gull has expanded its network to nearly 100 service stations. It has become a serious player, offering a real choice for motorists in an extremely competitive market. The company remains today a fully family owned operation.

The Gull Group of Companies has grown from a small business to a modern, dynamic organisation of significance in the Australian and New Zealand petroleum industries. Furthermore, through Gull’s aggressive marketing approach, a planned increase in market share will herald the strengthening of the Gull name in Australia and New Zealand.

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