SLI Systems Appoints Mark Brixton

News Release 21 August 2008

Christchurch-based SLI Systems, the international provider of on-demand search services for Internet and e-commerce sites, has appointed Mark Brixton as its Australasian sales director.

SLI Systems, which was established seven years ago, generates 90 percent of its revenues offshore from search technology that enables predominantly e-commerce retailers to increase sales by enabling their customers to more easily find the products and services they require.

Mr Brixton, as SLI’s Australasian Sales Director will be based in Christchurch and be responsible for servicing the company’s current business and further developing the scale of the business in the region.

Dr Shaun Ryan, SLI System’s chief executive said, “With the growth of e-commerce in the region, we have increased our focus on our home markets; New Zealand and Australia. Mark’s appointment demonstrates our commitment to this region.”

Mark’s previous roles have included working for Australian online directory company Sensis, one of the largest providers of online media in Australia; as an affiliate manager for Kiwi Gaming; and, most recently, as a sales manager for APN managing their southern region team of field staff.

Educated at Christ’s College and the University of Canterbury, Mark has a Bachelor of Commerce degree (majoring in marketing and human resources). Away from the workplace he enjoys skiing, cycling, running and boating.

Dr Ryan said, “We are pleased to have someone with Mark’s experience and enthusiasm join SLI Systems. His appointment will facilitate our growth in Australasia as retailers and other organisations acknowledge the need to showcase their products and services online and embrace e-commerce. Increasingly, consumers in the US and the UK are buying online and that trend is now starting to happen in New Zealand and Australia.”

ENDS

About SLI Systems
SLI Systems is the developer of learning-based search technology for corporate Internet sites, e-commerce destinations and consumer Internet portals that Searches, Learns and Improves the user experience. SLI Systems’ hosted site search and user-generated SEO solution empower businesses to enhance customer satisfaction while increasing sales, reducing costs and yielding valuable customer information. Unlike traditional search software, SLI Systems’ patented technology continuously ‘learns’ from the behaviour of visitors over time to deliver more relevant results.

SLI Systems is a privately held company, with offices in Silicon Valley, London and Christchurch, New Zealand. For more information, visit www.sli-systems.com.

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