World's First Live Tv Onboard Singapore Airlines

21 July 2005

World's First Live Tv Onboard Singapore Airlines

Watch up-to-the-minute live news broadcasts as important global events unfold, and catch the latest sporting action as Tana Umaga scores that crucial try or Michael Campbell tees off - at 35,000 feet in the sky.

Singapore Airlines is the first airline in the world to introduce live TV on international flights. This exciting infotainment option follows the launch of Connexion by BoeingSM, an inflight wireless broadband service that provides customers in all three classes with real-time, high-speed and secure internet connectivity in March this year.

With this enhanced service, customers with wireless-enabled laptops can now send and receive emails, connect real-time with their corporate virtual private network and link up to top international news networks and watch live television from their laptops**. Customers need not pay extra for live TV, other than that for Connexion by Boeing.

General Manager New Zealand, Mr Sak Hin Chin said: "With the introduction of broadband internet and now, live international TV, we bring the real-time environment into the cabin and to our customers. Customers can now stay connected with their corporate networks, engage in instant messaging with their loved ones, share photos of their trips with friends, as well as tune in to live news and sports events, just as they would on the ground.

"We are pushing this technology even further and come 2006, we will extend live television to customers' individual seat-back screens. Our customers will never have to miss important groundbreaking developments or their favourite sporting events when they fly on Singapore Airlines," said Mr Chin.

The four international channels to be beamed live are BBC World, EuroNews, Eurosportnews and CNBC.

In celebration of the launch of live television onboard, Singapore Airlines is offering customers two weeks of complimentary use of Connexion by Boeing from 20 July to 3 August 2005. Thereafter, normal charges will apply.* All customers need to do is to bring a wireless-enabled laptop on board to enjoy the convenience of inflight internet connectivity.

Connexion by Boeing and live television is currently available on services between Singapore and London and will later be introduced to selected long haul flights.

Singapore Airlines was the first airline in the region to introduce Connexion by Boeing in March 2005. In addition to live television and wireless broadband Internet access, Singapore Airlines' customers can also select from 500 entertainment and information options available on the airline's renowned inflight entertainment system, KrisWorld.

Customers can choose from a selection of 60 movies, including many blockbusters, over 90 TV programmes, more than 220 music CD albums and audio books, as well as over 80 of the latest video games. For more details, visit www.singaporeair.co.nz.

ENDS

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