May Ad of Month Winner

NEWSPAPER ADVERTISING BUREAU
MEDIA RELEASE
3 June 2005

May Ad of Month Winner

“To Catch A Thief” newspaper ad for TVNZ is the NAB’s May Ad of Month Winner. The ad was created by Saatchi & Saatchi, Auckland and media placed by Starcom.

Judges concluded this bright and colourful ad grabs attention, captures the essence of the programme with a humorous thought, and offers something new and interesting every time you look at it.

March judges included Steve Bach, Colenso; Paul McGreevy, Lowe; Cory Chalmers, M&C Saatchi; and Wendy Lawn, DDB. The winning ad will be sponsored into 2006 Axis Awards, and the winning creative team, Stacey Lee and Lance Pennington from Saatchi, will receive Ticketek vouchers to see a show or concert of their choice.

The ad will also appear in the “What’s New” section of June AdMedia.

Advertisers, agencies and member newspapers are encouraged to nominate newspaper ads. All newspaper ads booked through the NAB are eligible to win Ad of Month.

The NAB newspaper creativity awards (Ad of Month) exemplify the NAB’s commitment to excellence in the craft of print advertising. Innovative creative within newspapers is a powerful force that can deliver maximum reach faster than any other medium. For further information and the full terms and conditions, please visit www.nabs.co.nz.

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