For immediate release
1 December 2016
Wellington runner steps it up with Cigna
#STEPITUPNZ
Cigna New Zealand has launched an exciting campaign to encourage runners and participants alike to #STEPITUPNZ for Cigna
Round the Bays 2017.
And today Cigna has revealed the face of the activity, high profile Wellington athlete – Katie Kemp.
“We are thrilled that Katie has come on board. Not only is she an endurance athlete but she is also a mother to three
energetic young girls – a perfect example of someone who steps it up daily to stay healthy and active,” says Lance
Walker, Cigna CEO.
This sentiment is at the very heart of #STEPITUPNZ – a campaign aimed to encourage entrants to set a goal for Cigna
Round the Bays 2017 – whether it is running the 6.5km that they walked last year, participating with their kids or
improving their time from last year.
Following the launch of registrations for Cigna Round the Bays 2017 Katie was motivated to contact Cigna to see how she
could get involved.
“Taking part in the last three Round the Bays events with my family and getting involved in Cigna Kids Fun Run, I have
been impressed by the interest and investment that Cigna put into running in Wellington, and its commitment to helping
our communities maximise their health and wellbeing.
“I wanted to see how I could draw on my experiences as an athlete and mother to support Cigna’s work and am thrilled by
the opportunity to be the #STEPITUPNZ Ambassador,” says Katie.
Lance says it is Katie’s desire to motivate and inspire people of all abilities achieve their own health and fitness
goals that fits so well with #STEPITUPNZ. “She is already providing achievable advice and support for members and we’re
really excited about seeing this encourage participants to get out there and give Cigna Round the Bays a go next year.”
Katie says, “If people can benefit from one thing from me and my experiences – be it from my role as a mum, tackling my
goals, training, my passion for yoga or focus on healthy balanced eating – then it makes what I do even more
worthwhile.”
In the coming months Katie will join other #STEPITUPNZ contributors including Les Mills Personal Trainer Emma
Cachemaille and Cigna’s Health and Wellbeing Ambassador Rachel Grunwell, to provide motivational advice, training and
nutrition tips. Members who are also registered for Cigna Round the Bays will go into the draw to win a family escape to
Hawkes Bay valued at $2,500.
To find out more and to get involved with #STEPITUPNZ visit www.stepitupnz.co.nz or #STEPITUPNZ Facebook and Instagram pages.
Here are some of the inspirational ways’ members are stepping it up for Cigna Round the Bays 2017:
• “Since I just celebrated my 50th birthday this week and take on The Taupo Cycle Challenge in 10 days as one of my
bucket list goals, I thought I'd take on a half marathon, not as a bucket list goal but just because ... well ... why
not.”
• “By entering in my first official sports event since high school. Giving it a go.”
• “After a challenging year of studying, I haven't been taking the time to look after myself with exercising regularly.
Cigna round the Bays is the perfect event to get my fitness on track and is a goal I want to train for.”
• “Doing it with my son together…”
-ENDS-
Katie Kemp BPHED, BCOM, Graduate Diploma of Teaching
Katie Kemp is a mother of three girls, endurance athlete and marathon runner who lives with her family in Wellington.
Katie’s recent achievements include: NZ Marathon Champion Auckland 2015, Oceania Marathon Champion Gold Coast 2016,
Cigna Round The Bays Half Marathon Champion 2015/2016; with her personal bests in 2016 seeing her complete a Marathon in
2.40hr and a Half Marathon in 1.16 hr.
About Cigna New Zealand
Cigna Life Insurance New Zealand Ltd is the place that New Zealanders go to for their health, wellness and sense of
security solutions. Cigna has had New Zealander’s backs for nearly a century, and with in-depth local consumer and
industry knowledge protects more than 295,000 New Zealanders with insurance policies. Our products and services include
life, funeral, income protection, trauma, accidental death, cancer cover, travel and bill protection insurance. We also
make our products available to partner companies to retail in their own names. Cigna New Zealand is part of Cigna
Corporation, a Fortune 500 company and has an A- (Excellent) financial strength rating which was given by A.M Best
Company Inc. Visit www.cigna.co.nz for more information and links to follow us on Facebook and Twitter.
About Cigna
Cigna Corporation (NYSE: CI) is a global health service company dedicated to helping people improve their health,
well-being and sense of security. All products and services are provided exclusively by or through operating
subsidiaries of Cigna Corporation, including Connecticut General Life Insurance Company, Cigna Health and Life Insurance
Company, Life Insurance Company of North America and Cigna Life Insurance Company of New York. Such products and
services include an integrated suite of health services, such as medical, dental, behavioural health, pharmacy, vision,
supplemental benefits, and other related products including group life, accident and disability insurance. Cigna
maintains sales capability in 30 countries and jurisdictions, and has more than 89 million customer relationships
throughout the world. To learn more about Cigna®, including links to follow us on Facebook or Twitter, visit www.cigna.com