News release
12 October 2015
Kaikoura snaps up social media event
A group of the world’s most talented Instagrammers will be sharing their tips and tricks with budding photographers at a
free event in Kaikoura later this week.
Christchurch and Canterbury Tourism (CCT) will be hosting the InstaMeet event, where photographers who use social media
sharing platform Instagram gather to learn new skills and take photos of the area, alongside a line-up of some of the
best instagrammers in the business.
The free to the public event will be held on Saturday 17 October in Kaikoura, and will include a question and answer
session with the photographers, followed by a photoshoot at sunset.
Professional Instagrammers Lauren Bath, Jarrad Seng, Craig Parry and Jewels Lynch from Australia will be attending the
meet, along with New Zealand based Young Adventuress, Bare Kiwi and the Stoked for the Saturday team. Collectively, the
group have more than 1,000,000 followers over their social channels.
Participants will be invited to upload images captured during the event to Instagram with the hashtag #KaikouraNZ,
creating a collated snapshot of the coastal area.
CCT General Manager Marketing, Rowan Worner says the eco-tourism haven is the perfect location for capturing incredible
photos and video with the variety of marine and birdlife along its dramatic coastline.
“We are excited to be bringing this high-profile event to such an amazing location, and we are encouraging all keen
locals and visitors to join us for the InstaMeet,” she says.
“A number of tourism operators are offering special rates for activities as well as accommodation deals, so visiting
photographers can make the most of their time and explore all the region has to offer.“
Instagram, a mobile and online photo sharing platform, is one of the fastest growing social platforms in the world, with
over more than 75 million daily users worldwide.
ENDS