Cooking 4 Change: Famous Kiwis Want Your Help to Kickstart NZ Celebrity Charity Cookbook
It’s no secret that Kiwis love a home cooked meal - and New Zealand artist Dick Frizzell’s latest project will see some
of the country’s most-loved celebrities share their all-time favourite dishes to raise money for local charities.
The project, Cooking 4 Change, features a multitude of famous Kiwis on board to share two signature dishes. 101
celebrities have put up their hand to be part of the project, including Hilary Barry, Tiki Taane, Robyn Malcolm, Sam
Neill and Stan Walker – just to name a few.
All profits raised from the sale of Cooking 4 Change books, available June 2016, will be donated to longstanding and
respected charities Auckland City Mission, Paw Justice, The Starship Foundation, and Leukaemia and Blood Cancer New
Zealand.
“As a lover of making art accessible - and a good home-cooked meal - I wanted to find a way to give back to some of our
hardest-working charities, as well as create an iconic cookbook at the same time,” Dick says, “But we are going to need
some help to get the idea off the ground.”
To bring the project to life, the Cooking 4 Change team want to invite New Zealanders to be a part of the journey by
becoming a Kickstarter campaign ‘backer’.
A Cooking 4 Change Kickstarter campaign will kick off on Thursday 14 May 2015 with the aim of raising $28,000 to cover
production costs including photography, design, printing and writing.
Backers will receive rewards ranging from acknowledgement in the book to tea towels, aprons, t-shirts, limited edition
Dick Frizzell prints and the opportunity to meet Dick himself in his studio.
In true New Zealand style, Cooking 4 Change is a project that will showcase the amazing results Kiwis can achieve when
we all work together – as well as 202 tried-and-tested recipes from our most-loved celebrities.
“The point is not to create an elaborate, gourmet cookbook that everyone will drool over but never have the ingredients
or time to make - but to offer a diverse selection of food that real New Zealanders know and love,” Dick Frizzell says.
“We want Cooking 4 Change to reflect New Zealand’s diversity in flavour, people and personality, and have pride of place
on Kiwi bookshelves for many years to come,” he continues.
Cooking 4 Change cookbooks will be available to purchase for RRP $59 from Whitcoulls, The Warehouse and other New
Zealand book retailers in June 2016.
From Thursday, Kiwis can donate to the Kickstarter campaign at https://www.kickstarter.com/projects/cookingforchange/1924809660?token=6eef62a4
ENDS
About Cooking for Change:
Cooking for Change is a New Zealand cookbook that will bring together 101 of New Zealand’s favourite personalities to
share their favourite signature dishes and raise money for selected longstanding New Zealand charities Paw Justice,
Leukaemia and Blood Cancer New Zealand, Starship Foundation and Auckland City Mission. The project is the brainchild of
celebrated New Zealand artist Dick Frizzell, who is well known for his love of both turning everyday objects into works
of art and good quality home cooking. He asked 101 New Zealand celebrities to share two of their favourite dishes in
their own kitchens to create New Zealand’s very first celebrity cookbook. To raise the funds needed to produce the
cookbook, a Cooking for Change Kickstarter project will launch on Thursday 14 May 2015 with the aim of raising $28,000
for photography, film, design, writing and printing. The finished cookbook will be available to purchase from
Whitcoulls, The Warehouse and other New Zealand bookstores in June 2016.
Book Dimensions:
· Ca. 450-500 pages
· Dimensions: 260mm (H) x 200mm (W) – Portrait
· Paper: 120gsm Golden Sun Woodfree
· Hardback cover
· Retail price: $59 (so worth it!)
· Expected publishing date: June 2016 (If you choose a reward that contains a cookbook you don’t have to wait that long.
You will receive exclusive updates including interviews, behind the scenes footage and photos every time we visit a
celebrity).
To join the conversation:
#cookingforchange