Media release

17 September 2013

Superwoman to debut at Auckland Diwali Festival

International blogger and YouTube sensation Superwoman (aka Lilly Singh) will bring her unique brand of cyber humour to the stage at this year’s Auckland Diwali Festival – on 19 and 20 October.

With the support of Radio Tarana, and event organiser Auckland Tourism, Events and Economic Development (ATEED), Superwoman will host two shows at this year’s festival.

Lilly Singh – who performs as ‘Superwoman’ – has gained global recognition for sharing her unique insights on life as a Punjabi Indian growing up in Toronto, Canada through comedy, poetry, rap and dance. Lilly has enjoyed worldwide acclaim through inspiring videos on YouTube, where she has attracted more than one million hits.

Radio Tarana CEO Robert Khan says it’s a big coup to have Superwoman perform live here in Auckland.

“Many of the station’s younger listeners are huge fans, but I know her messages and performance will resonate with lots of Auckland’s young people. She has a wonderful energy and vibrancy,” he says.

Superwoman will perform two free ticketed shows at the Herald Theatre and she says she’s excited about taking to the stage here in Auckland.

“It’s such a privilege for me to have a chance to perform at a Diwali Festival on the other side of the world. I’m really looking forward to coming to New Zealand and checking out Auckland – I’ve heard it’s amazing,” she says.

ATEED General Manager Destination & Marketing, Rachael Carroll, says it’s exciting to have someone of Lilly’s caliber perform at Auckland’s Diwali Festival.

“Every year we’re looking to grow the event and attract a broader range of Aucklanders and Superwoman will help to add some extra spice to the festival,” she says.

Diwali Festival – on from midday to 9pm – is Auckland’s largest free multicultural vegetarian festival.

The event will see Aotea Square and Queen Street transformed into an Indian Mela (bazaar), with more than 50 food and craft stalls. A live performance stage will showcase a mix of traditional and contemporary dance and the event will end with a bang with the Diwali Finale Fireworks display, proudly presented by Barfoot & Thompson.

Auckland’s Diwali Festival is organised by ATEED in partnership with the Asia New Zealand Foundation.

Diwali ‘The Festival of Lights’ is an important and ancient Indian festival celebrated by thousands of people around the world each year. Diwali symbolises the triumph of light over darkness, good over evil and the renewal of life.

To find out more about Auckland Diwali Festival visit www.aucklandnz.com/diwali

http://www.youtube.com/watch?v=dCqPRkaQdec

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