11 August 2011
Mobile site to point Rugby fans in right direction
Visitors here for Rugby World Cup 2011 can throw themselves into Auckland’s social scene between games thanks to a new
mobile site.
The site -- m.auckland2011.com -- is a streamlined version of the website, auckland2011.com. The mobile site is
compatible with most smartphones.
Using global positioning system technology in the handset, the mobile site allows users to find events and attractions
going on near their location using a map-based function.
Ben Rose, Auckland Tourism, Events and Economic Development Marketing Manager, expects visitors’ demand for
up-to-the-minute information while on the move during the Tournament will be high.
“Many of our overseas visitors will have smartphones and are very technology savvy. We have developed a user-friendly
mobile site that allows people to discover the best that Auckland has to offer,” says Rose.
“As well as information on events and attractions, you can find how to get to places using public transport and post
updates on Facebook and Twitter.”
The features on m.auckland2011.com are:
• List of events and attractions at venues around Auckland
• Restaurant and bar guide
• GPS functionality to find events and attractions
• Walking and driving directions using Google maps
• Capability to update Twitter and Facebook accounts
• Text and email alerts on events and attractions
Those without smartphones can go online to check out what’s happening in Auckland. Visit auckland2011.com.
For more information on Auckland’s preparations for RWC 2011 visit auckland2011.co
ENDS