2011 Ferrari Formula One Car Named in Honour of Italy

Ferrari will name its 2011 contender for the Formula One World Championship the Ferrari F150 in honour of the 150th anniversary celebrations of the Unification of Italy when it is launched on Friday this week (28 January 2011) in Ferrari’s home town, Maranello.

The new name will give added significance to the placement of the “Tricolore” Italian flag as part of the car livery in 2011.

“Ferrari is an expression of Italian excellence, talent and creativity,” declared President Luca di Montezemolo. “All the men and women who put so much effort and passion into their work at Maranello share the pride and responsibility of representing our country around the world and it is in this spirit that we chose to dedicate this car to an event that is so important for the whole of Italy.”

The news was announced in advance this afternoon, to the President of the Italian Republic, Giorgio Napolitano, who expressed his appreciation of the initiative. He also took the opportunity to wish the Scuderia the best of luck for the forthcoming season.

ENDS

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