27-Oct-05
Sponsors Opportunity with Elements Festival
Porirua’s successful Festival of the Elements has some remaining sponsorship opportunities for businesses and
organisations for the 2006 Festival in February.
Coordinator Margaret Armour says there is also a ‘naming right’ opportunity currently being offered for a ‘substantial’
sponsorship for the Fireworks Spectacular that will end the 2006 Festival on Waitangi Day.
“The Festival of the Elements, celebrating cultural diversity through the Arts, is well patronised by people from
throughout the Wellington region. So sponsorship support for the Festival is an opportunity for ‘corporate’ Porirua and
other local businesses to raise their profile, and at the same time give something back to the community,” Ms Armour
says.
The Festival of the Elements is organised by the Porirua Community Arts Council.
“The festival is put together on sponsorship, and it is free to the public. Anything that is left over goes back into
the next Festival. So any donation or sponsorship from business is put to good use,” Ms Armour says.
“Most of the Festival organisation is undertaken by volunteers. It is a massive effort that begins pretty well as soon
as one Festival is over. We have our debriefing the week after each festival. We wrap up and report back to our
sponsors, and within weeks we’ve booked most of the infrastructure for the coming year,” Ms Armour says.
“All our sponsors and supporters are publicly identified and thanked through the Festival’s extensive marketing
campaign.”
Ms Armour says that this year major sponsors also will be acknowledged on the Festival’s new official website, launched
last month at www.elementsfestival.co.nz
“Each year the Festival of the Elements becomes more successful, and more widely known as a major Waitangi Day event for
New Zealand,” Ms Armour says.
“One of its strengths is its all-inclusive nature, and its high level of community involvement. We’re attracting all
ages and people from right across the greater Wellington community. We’re now even beginning to attract tourists and
summer visitors from other NZ regions.”
Ms Armour says the Festival is also attracting increasing media interest.
“Last year the Festival was covered by television, radio and newspapers. The 2005 Festival in February secured
television coverage on both TV1 and TV3 news bulletins, both of which reflected back extremely positively on our City.”
Interested sponsors or donors can contact Margaret Armour on (04) 2338436 or Em: armour@xtra.co.nz
ENDS