US approves groundbreaking NZ eczema cream
29 November 2017
A cream made from natural New Zealand ingredients clinically proven to treat eczema is set to help millions of American
sufferers, after receiving a coveted tick of approval by US lawmakers.
Atopis’ Eczema Therapy Cream has been seven years in the making and will soon be sold online to American customers after
receiving accreditation from the US Food and Drug Administration.
The FDA approval is a first for a New Zealand-developed over-the-counter pharmaceutical skincare cream.
Clinical trials in the US and New Zealand showed the cream - so natural you can eat it - successfully treats eczema
without containing any steroids, parabens, or solvents.
The cream is the culmination of knowledge amassed from more than 30 years of research and pharmaceutical development by
Auckland scientist Dr Iona Weir, CEO of Bionona.
“It’s taken a long time to get here, but it is just so rewarding to know I have created a natural product that is
scientifically proven to help people. Now we are going into America, it can help even more. The FDA accreditation is a
coup for our company as well as for New Zealand.”
Dr Weir has used mainly native ingredients from her surroundings in the Waitakere forests for the eczema cream and her
patented method to extract nutrients from ingredients including bee pollen, coconut, honeydew and bacteria grown in New
Zealand forests.
She’s worked to harness the natural cell repairing processes of plants to treat topical skin conditions.
“I wanted to create something completely natural, but that could still get proven results from robust clinical tests on
humans. We’ve gone through the world’s most rigorous clinical testing to prove that this is a natural product which
actually works.
“By opening up to one of the biggest markets in the world, a New Zealand-made product can now help people treat their
eczema with a clinically-proven, natural product. Eczema treatment is a multi-billion dollar market in the US and we now
have the opportunity to be part of it.”
The Atopis Eczema Therapy Cream will be available in the USA alongside existing key products, including Acne Prone Skin
Care and Anti-Aging Cream. The Dry Itchy Skin Relief Cream is only available in Australasia and is the same product as
the Atopis Eczema Therapy Cream.
The new Atopis Eczema Therapy Cream will be available in the USA online in early 2018.
ENDS