WeddingZone Ltd, PO Box 260087,
Howick East, Auckland 1730
Tel: +64 9 533-3030
Fax: +64 9 537-1418
Freephone: 0800 2 MARRY (62779)
Auckland Man Has The Answer To Every Girl's Dreams.
New development puts everyone in the wedding zone.
It's an improbable idea.
An unassuming Auckland man with a wife and three kids knowing the way to make every bride blush with happiness - and
every Dad sigh with relief.
Yeah right... What are the chances ?
Well, check it out for yourself.
Ray Baddock says he was talking with a friend who was tearing his hair out because his daughter had been forced to
change wedding dates seven times after she couldn't get suppliers to line up on the dates she wanted.
Ray suggested his friend just log on to the Internet. The man laughed.
"There are 125,000 wedding sites on the net! – and that's just the New Zealand ones. And all they do is give you a bunch
of ads from every salesman in creation."
It’s little wonder planning a wedding takes 12-18 stress filled months, and often ends up in heartache.
So Ray and daughter Nikki set out to come up with a solution. Something that would take a couple from wedding dream to
joyous reality with a minimum of stress, heartache, and hard work.
How hard could it be ?
Well, pretty darn hard in reality.
"If I'd known how hard it was I would never have started," says Ray now.
But after two years of sweat and tears the results promise to bring a smile to a lot of faces. The secret is
Matchmaker™, a new software engine which analyses exactly what your wedding needs, and matches you with reputable
suppliers who can give you exactly what you want, when you want it - and at the price you want it.
Anyone contemplating a wedding can go to WeddingZone.co.nz, a new website which leads you through a free decision-making
system that identifies what you want.
(It also makes sure you don't overlook important details that can ruin your big day if you get them wrong). The
WeddingZone.co.nz site covers more than 80 different questions that have to be answered before saying "I do". That's
just the easy part.
In the past, intending couples then faced a frustrating trek through hundreds of would-be wedding suppliers looking for
the few who matched their budget and their needs, and who were not already booked on the day they wanted.
That's where WeddingZone.co.nz has a secret weapon.
Ray's Matchmaker™ search engine identifies suppliers who match a couple's budget, needs, and timing, and isolates the
top three in each category. So intending couples know they're picking from sure bets, whether it's wedding cakes,
wedding cars, or wedding waiters.
"The trouble with the usual way," says Nikki, "is that you're never quite sure you have the right supplier until it's
too late. With our system you know they’re offering what you need from the first time you see their name."
The WeddingZone system can take out weeks of stress for the engaged-couple - and they can make on the deal. While
couples need to pay a small amount to have their new wedding plan put through the Matchmaker™ part of the process, on
completion they receive a gift package of products and discounts worth considerably more.
"We had to find a way to filter out those who are really getting married," Nikki says, "from those who are just enjoying
the chance to plan a dream wedding. DecisionMaker is fantastic fun just to play around with and explore your dreams.
Ultimately though, the system only works if the engaged couples we match up are as reliable as the suppliers. The
upfront fee for Matchmaker™ ensures those who carry on are serious, and then they get it back in gifts and discounts
after they make their bookings."
Suppliers benefit as well.
Instead of being plagued by hundreds of indecisive "tyre kickers", WeddingZone.co.nz only delivers couples who already
know which suppliers offer what they're looking for, and come to make bookings. WeddingZone.co.nz is also able to
provide their suppliers with vital market information. The Matchmaker™ system identifies not only the suppliers who
match the engaged-couples requirements, but also why suppliers don’t match, and why customers are not coming to them.
"We've tried to design a system that works for everybody,” says Nikki. “Most wedding sites and publications focus on
bombarding engaged couples with as many ads and suppliers as possible. We wanted to come up with a system that worked
for engaged couples rather than just exploiting them as a vulnerable market."