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Apple Announces QuickTime 6.3 Support for 3GPP

Published: Wed 4 Jun 2003 09:16 AM
Apple Announces QuickTime 6.3 with Support for 3GPP
QuickTime 6 Downloads Top 100 Million
CUPERTINO, California‹June 3, 2003‹Apple® today announced QuickTime® 6.3, the industry¹s first mainstream solution to support the 3rd Generation Partnership Project (3GPP) standard and to deliver a foundation for the creation, delivery and playback of rich multimedia content over wireless networks. Building on the success of QuickTime 6, which surpassed 100 million downloads in less than 10 months, QuickTime 6.3 enables users to share high-quality video, audio and text on a new generation of wireless devices including cell phones and PDAs. QuickTime 6.3 delivers extensive support for the 3GPP standard, including Advanced Audio Coding (AAC) and Adaptive Multi-Rate (AMR) audio, MPEG-4 and H.263 video, 3G Text (TX3G) and native .3gp file format support.
³QuickTime¹s support of open standards like MPEG-4 and 3GPP now make it the best technology for creating and deploying content in the wireless world,² said Philip Schiller, Apple¹s senior vice president of Worldwide Product Marketing. ³QuickTime 6.3 delivers the first 3GPP content creation and playback software and extends our industry leading support of open standards beyond the desktop into the mobile market.²
³NTT DoCoMo's FOMA is the standards-based 3G service which allows users to enjoy ³i-motion² video clip distribution and ³i-motion mail² video clip email service,² said Takeshi Natsuno, Managing Director of NTT DoCoMo¹s i-mode Planning Department. ³We are thrilled that QuickTime 6.3 has made standards-based content creation and desktop playback a reality for NTT DoCoMo subscribers that can now share personal movies captured on their phones with friends and family on Mac and PCs.²
³Nokia welcomes the release of QuickTime 6.3, featuring support for 3GPP codecs and formats,² said Janne Juhola, senior technology manager, Multimedia Technologies, Nokia. ³Our company is strongly committed to the creation of an ecosystem in which open standards ensure interoperability across a wide range of device categories, networks, services and applications. Nokia believes the inclusion of 3GPP support in QuickTime creates a wealth of exciting new opportunities for both desktop and mobile phone users.²
Extending the reach of multimedia to a new generation of wireless devices, QuickTime 6.3 support for 3GPP delivers high-quality video, audio and text for use in end-to-end, standards-based content delivery solutions. The high-performance MPEG-4 video codec and the time-tested H.263 video codec both provide excellent results at low data rates. The modern AAC audio codec delivers exceptional quality music at a broad range of data rates while AMR provides narrowband audio encoding designed specifically for speech. 3G Text support in QuickTime 6.3 is time-based for accurate synchronisation of titling and captioning with audio and video tracks.
Additional QuickTime 6.3 features include automatic streaming transport detection for a more reliable streaming experience, improvements to DV audio and video synchronisation and enhanced support for Apple¹s Keynote�, iMovie� and iDVD� applications. QuickTime 6.3 is available immediately as a free download for Mac® and Windows users at www.apple.com/quicktime.
QuickTime is Apple¹s industry-leading, standards-based software for developing, producing and delivering high-quality audio and video over IP, wireless and broadband networks. As the platform of choice for content creators worldwide, QuickTime delivers the full media experience for thousands of unique software titles and enhanced music CDs. QuickTime was chosen by the International Organisation for Standardisation (ISO) as the base file format for MPEG-4 and is at the core of the 3GPP standard.
Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Apple is committed to bringing the best personal computing experience to students, educators and creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.
Press Contacts: Natalie Brown Renaissance Limited DDI Ph (09) 968 3661 n.brown@apple.co.nz

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