Rt Hon John Key
Prime Minister
9 April 2013 Media Statement
New Extended Visitor Visas For Chinese Tourists
New Zealand is making it easier for Chinese tourists to visit by extending the length of visitor visas, Prime Minister
and Tourism Minister John Key announced in China today.
“The length of the multiple-entry visitor visas routinely granted to independent Chinese travellers will be extended
from 12 months to 24 months from 1 May this year,” says Mr Key. Independent travellers are those not visiting on
organised tours.
He made the announcement today in Shanghai, which is one of New Zealand’s biggest Chinese markets for tourists, during
an official visit to China.
“The extended visa makes it easier for Chinese visitors to come to New Zealand because if they return within two years
they don’t have to repeat the visa application process.”
A new bi-lingual China section on the Immigration New Zealand website is also making it easier for Chinese visitors to
lodge a visa application.
“Advice is provided in English and Chinese and information previously spread across three parts of the Immigration NZ
website has been brought together into one location. There is also a link to useful information for travellers on the
Tourism New Zealand website,” says Mr Key.
The initiatives are the result of a high-level review of the China tourism market by a panel of New Zealand government
and industry experts. The panel’s report, the China Market Review, was also released today.
The report contains a number of recommendations on how New Zealand can attract Chinese visitors and deliver quality
tourism experiences.
These recommendations range from providing better market intelligence for tourism operators, to higher quality tours
provided through Tourism New Zealand’s Premier Kiwi Partnership programme, and making the most of Chinese visitors’
interest in learning about Maori culture.
“China is our most rapidly growing tourism market and we need to ensure we’re offering Chinese visitors the
highest-quality experiences and meeting their expectations,” says Mr Key.
Over the past year, more than 200,000 Chinese visitors came to New Zealand, up about 38 per cent on the previous year,
and they spent around $651 million in New Zealand. China is the second largest source of overseas visitors to New
Zealand.
The new information on the Immigration New Zealand website can be found at: www.immigration.govt.nz/china
To view the China Market Review visit: http://www.med.govt.nz/sectors-industries/tourism/china-market-review
ENDS