INDEPENDENT NEWS

Desperately Seeking The ROTK Trailer? Click Here

Published: Fri 1 Aug 2003 11:02 AM
UPDATE - Monday, 29 September 2003
The Full ROTK Trailer Is Here! – Really This Time
Yes, TheOneRing.net brings you the FULL ROTK trailer for you to feast your eyes on. Taken from a TV source obviously in Asia, this trailer has subtitles and text on the bottom. But you can still enjoy the BEAUTY of it! ROTK BABY!
http://www.theonering.net/staticnews/1064605367.html
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ORIGINAL STORY.....
Desperately Seeking The ROTK Trailer? Click [HERE]
By Alastair Thompson
Scoop Editor
Go to Google, type "ROTK Trailer" into the box and click the "I am feeling lucky" button.


Still Feeling Lucky?
When doing the above you ought to have found yourself here.. (Note: this is one of the dumbest of dumb internet tricks (albeit an amusing one) and it will in all likelihood not keep working forever - hence the inclusion of the link on this page, for the benefit of posterity.)
The page you would have arrived at is this one, the source of the material is theonering.neta fellow independent online news provider with which Scoop have had a "content partnership" dating back to 1999. See… THE VERY BEST LOTR SCOOP IMAGES 1999-2003 for the fruits of this relationship.
Yesterday this page received well over 700 views... So clearly people are desperately seeking a glimpse of the Return of the King Trailer…. (see referral logs below for proof of this) This morning a helpful reader Rhapsody wrote to say…. "Re: ROTK trailer: "You can watch part of the trailer of ROTK [HERE] . So thanks for that rhapsody.
But the real point of this story - if there is one, other than simply that you dear reader are indeed lucky today - to have found the trailer you are looking for - is this.
When the ROTK Trailer page stepped into the No. 1 spot in Scoop's daily ratings it displaced a story that had been No. 1 on Scoop since July 9th:


And this, like the Lord of the Rings, is a very special story. Scoop's Scoop, "Bev Harris's " Inside A U.S. Election Vote Counting Program", a story that is undoubtedly Scoop's biggest ever Scoop… and probably most important. This story has had 100,000 views in July alone, entering popularity territory hitherto reserved exclusively for illicit and exclusive Lord Of The Rings set photos.
Indeed the previous champion in Scoop's most viewed stakes was most definitely a series of photographs (that were also published on TheOneRing.net) and around which a fantastic four year editorial relationship has since formed.


Still feeling lucky> Click the image
"Scoop Images: And Not A Hobbit Was Stirring"
With kind regards to Theonering.Net crew, and Tehanu and Xoanon in particular.
- Alastair Thompson, The Scoop editor.
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ANNEX ONE…
The following is part of Scoop's referrer log... It shows that the traffic to http://www.scoop.co.nz/mason/stories/CU0303/S00055.htm is randomly generated by people desperately seeking the ROTK Trailer…
17: http://www.google.com/search?hl=en=UTF-8=UTF-8=rotk+trailer
6: http://www.google.com/search?sourceid=navclient=UTF-8=UTF-8=rotk+trailer
6: http://www.google.com/search?hl=en=UTF-8=UTF-8=ROTK+trailer
4: http://www.google.com/search?hl=en=UTF-8=UTF-8=rotk+trailer=Google+Search
4: http://search.yahoo.com/bin/search?p=rotk+trailer=UTF-8
3: http://www.google.de/search?q=rotk+trailer=UTF-8=UTF-8=de=
3: http://www.google.ca/search?q=rotk+trailer=UTF-8=UTF-8=en=
3: http://www.google.com/search?hl=en==UTF-8=UTF-8=rotk+trailer
3: http://www.google.com/search?hl=en=UTF-8=UTF-8=ROTK+trailer=Google+Search
3: http://www.google.com/search?hl=en=UTF-8=UTF-8=ROTK+Trailer
2: http://www.google.com/search?q=rotk%20trailer=100=en
2: http://search.yahoo.com/search?p=ROTK+trailer=UTF-8=fp-top
2: http://www.google.co.uk/search?sourceid=navclient=UTF-8=UTF-8=ROTK+trailer
2: http://www.google.com/search?q=rotk%20trailer=mozilla-search=0=0=utf-8=utf-8
2: http://www.google.com.au/search?q=rotk+trailer=UTF-8=UTF-8=en=
2: http://search.yahoo.com/search?p=rotk+trailer=my_top
2: http://search.yahoo.com/search?p=ROTK+Trailer=UTF-8=fp-top
2: http://search.yahoo.com/search?p=rotk+trailer=UTF-8=fp-top
2: http://www.google.com/search?sourceid=navclient=rotk+trailer
2: http://www.google.com/search?hl=en=ISO-8859-1=rotk+trailer
Alastair Thompson
Scoop Publisher
Alastair Thompson is the co-founder of Scoop. He is of Scottish and Irish extraction and from Wellington, New Zealand. Alastair has 24 years experience in the media, at the Dominion, National Business Review, North & South magazine, Straight Furrow newspaper and online since 1997. He is the winner of several journalism awards for business and investigative work.
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