Therapeutic Advertising Prevetting System Briefing
7th March 2013 9:00am – 12 noon - Wellington
Advertising in the therapeutics sector is complex. It is important you stay up-to-date with regulations, approvals and
complaints.
Join our panel of experts, TAPS Adjudicator Peter Pratt, Kathy Daly (Team Leader Product Safety, Compliance Management,
Medsafe), Hilary Souter (CEO, Advertising Standards Authority) and a representative from the Commerce Commission.
• Kathy Daly will cover Medsafe’s role in the compliance of advertisements for therapeutics and comment on common
issues and hot topics.
• Hilary Souter will include an update on recent therapeutic advertisement complaints and guidance on
substantiation in advertising, along with some comments on the use of digital media.
• The Commerce Commission will give an overview of their current concerns and activities.
• Peter Pratt will review specific advertising issues for Prescription Medicines, OTCs and Natural Products.
Register now for this important briefing which will be of value for all marketing and advertising executives responsible
for advertised therapeutic products and services including health foods, complementary products, over the counter (OTC)
medicines and prescription medicines.
When: March 7th (Registration begin 8:30am)
Start Time: 9:00am
Where: Meetings on the Terrace
Ground Floor
152 The Terrace
Wellington
Seminar Registration: ANZA members: $NZD 55.00 (incl GST)
Non-ANZA members: $NZD 75.00 (incl GST)