Media Release
FOR IMMEDIATE RELEASE
September 08, 2008
Survey results indicate Kiwis like their feet but experience significant foot pain
New Zealand's largest podiatry providers, Foot Mechanics recently conducted their inaugural Foot Mechanics Annual Foot
Health Survey 2008. Results indicate the majority of kiwis stand on their feet for long periods, seek help from a
podiatrist when their feet get sore, and actually like their feet.
John Miller, general manager of Foot Mechanics says the survey returned a variety of responses, especially around the
number of people who have experienced foot pain.
"We found that 48% of those surveyed said they'd experienced foot pain. Of those people, 27% had suffered medium to
extreme foot pain which affected their ability to exercise or work and 25% suffered from pain to such a degree it
affected their ability to enjoy life," says Miller.
The main aim of the survey was to capture an overall picture of people's awareness of personal foot health and the role
of a podiatrist. The survey incorporated questions about how people are affected by foot and leg pain, how many people
had visited a podiatrist, as well as gaining feedback on what they thought of their feet.
The survey returned a variety of responses, with some interesting perceptions including one person who thought a
podiatrist specialised in caring for people's buttocks.
"One person thought podiatrists were, 'bum or bottom," specialists – an unlikely kick up the pants for podiatry!" says
Miller.
When asked what they thought a podiatrist did, 67% of respondents said they were a foot doctor, while 23% said they
didn't have a clue what a podiatrist is.
According to Miller, a number of people are accessing health care when they have leg or foot trouble, but at least 23%
of people had no idea of the options available to them.
"What most people fail to understand also, is that podiatrists are more than foot doctors but are specialists from the
hip downward. Podiatry deals with the full range of biomechanical movement from the hips down or feet up including lower
back pain. The impact of sore feet isn't limited to just feet," says Miller.
Those people surveyed that had visited a podiatrist had done so because of problems with ingrown toe nails and nail
care, foot pain, running problems, calluses, diabetes, problems associated with having a low or flat arch, and
specialist foot wear requirements.
Further results indicate New Zealanders are a hard working lot, with most people on their feet for eight to 10 hours per
day. In fact, an astounding 95% of respondents admitted standing for these long periods.
According to Miller people in retail and laboring jobs are forced to stand upright on their feet all day. He says they
see leg and foot problems noticeably in these industries.
"When you have to contend with a grumpy retail assistant, legal executive or plumber, think a moment before judging
their attitude. It might be they're in discomfort from being on their feet all day, wearing inappropriate shoes or their
hips, knees, ankles or feet are incorrectly positioned. That can all impact their lower back quite significantly."
Miller says the impact of bad foot positioning, standing all day or kneeling and lifting heavy objects could have
serious detrimental long term effects.
Perhaps most surprising was that the majority of respondents actually like their feet, contrary to the popular
perceptions in kiwi culture that feet are ugly.
"It's good that people enjoy their feet – for function and for looks. People need to know that poor foot posture can
speed up the wear and tear on knees, and the curvature in their back is related to the position of their feet. So, to
enjoy feet for longer, considering the type of shoes worn will go a long way to ensure getting the best out of feet, for
as long as possible," says Miller.
The majority of respondents were aged 20 to 60 years old. People identified their culture as European (41%) or Maori
(33%) with fewer numbers identified as Pacific (17%) or Asian (5%), Indian (3%) and Russian (1%).
About Foot Mechanics
Foot Mechanics has clinics in Auckland, Papakura, Tauranga, Mt Maunganui, Whakatane, Rotorua, Hamilton, Taupo, Manawatu,
and Wairarapa regions. They are experienced providers for some of New Zealand's top sport teams including the All
Blacks, Black Sticks, Silver Ferns, Black Caps, NZ Rugby Seven's Team, NZ Rugby super 14 Teams, Rugby NPC Teams, Netball
NPC Teams, and NZ Academy of Sports. Please visit www.footmechanics.com for further information.
ENDS